Senior Account Executive - Bentonville, AR

A bit about us

GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand's advertising.

Learn more at groundtruth.com.

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age's Best Places to Work in 2021, 2022, & 2023. Learn more about the perks of joining our team here.

A bit about you

You will:

• Drive revenue by generating new business via prospecting, managing and growing existing strategic accounts

• Develop strategic account plans to grow assigned territory and/or account list

• Produce tailored proposals and recommendations to meet the needs of each client, and oversee the success of their campaigns

• Coach other sellers and help them grow and develop into high performing sellers.

• Constantly build a pipeline of leads throughout the entire sales cycle (new business focus)

• Communicate GroundTruth capabilities, differentiators and the entire product suite effectively to clients through various means (email, phone, in-person, conferences, networking event, etc.)

• Hold at least 5 meetings a week with a focus on the "Pitch a day" mentality

• Meet or achieve sales quotas on a monthly/quarterly basis according to sales plan set by VP

• Meet all deadlines set by leadership to ensure proper information is effectively shared

• Be a team player - contribute during team meetings, share market/product knowledge with larger team and step up to help team members when in need

• Respond to clients within 24hrs of email/phone call, the sooner the better

• Accurately maintain a forecast for team spreadsheets and opportunity pipeline

You have:

This is our ideal wish list, but most people don't check every box on every job description. So, if you meet most of the criteria below and are excited about the opportunity, and willing to learn, we'd love to hear from you.

• Bachelor's degree in Advertising, Marketing, Business or similar relevant field is preferred, but not required

• 1-3 years of active sales experiences and/or multiple relevant sales experience at an agency, media sales company or general account selling

• Strong communication skills (in-person/on-the-phone presentations, email and general day-today in the office and with clients)

• Effective time management skills and the ability to multi-task are imperative in this extremely fast-moving role

• Strong attention to detail in all aspects of the business

• Go-getter mentality - ability to find new business (hot/cold leads), maintain and grow current business and constantly curate of pipeline of potential business

• Understanding of the mobile ecosystem and the various players in the space (location-based, attribution partners, programmatic, rich media providers, etc.)

• Ability to effectively and strategically complete RFP's for clients in various verticals, proactively pitch strategic ideas to best serve your client's needs.

• Strong ability to "close" or ask for the business after each pitch

• Technical skills: Salesforce, MSFT product suite, MediaOcean/Prisma, Expensify, Clearslide, ZOOM, Slack, The LIST/Winmo, SellerCrowd, Media Radar

You are:

• Detail-oriented--the little things matter

• Organized with demonstrated ability to prioritize and deliver timely work

• A team player and not afraid to roll up your sleeves and help when needed

• Self-sufficient and not afraid to take the lead and manage tasks independently

• Coachable and open to feedback

• Respectful--we treat each other with respect and assume the best of one another

• Not afraid to have fun!

Key competencies

• Managing performance - setting clear, measurable personal goals that can be used by manager to gauge success and provide a path for future growth

• Collaborator - ability to effectively work with various people and departments within the company

• "Always Be Closing" - asking for the business or next meeting at the end of every point of contact with the client

• Results Driven - revenue/account growth, client satisfaction

• Willingness and desire to quickly learn the landscape and continuously develop and hone skills as you progress

• Strong networking ability

Additional things to note:

• Culture is key at GroundTruth - prepare to contribute and help further develop the culture of the sales team and broader company

• The expectation is to be meeting and entertaining clients wherever and whenever schedules align. "Whatever it takes to close a deal (within reason)" is the mentality of our top sellers here at GroundTruth

What we offer

At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.

• Remote-first philosophy, subject to each manager's discretion depending on the needs of the role

• Flexible vacation

• Daily lunch credit when working in-office

• Fully stocked snacks and beverages

• 401(k) employer match

• Fully-paid medical premiums for employees

• Generous parental leave

• Active DEIB Committee with regular initiatives

• Inclusion Academy seminars

• Wellness and gym reimbursement

• Family and pet expense reimbursement

• Education and coaching reimbursement program

• Option for mobile phone reimbursement or separate company phone

• Equity analysis to ensure fair pay

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at recruiting@groundtruth.com.

The base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors. Our compensation package also includes a comprehensive benefits platform offering and a commission plan. The salary range for this position is listed below.

Salary Range

$120,000-$150,000 USD

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.