Scaled Marketing Manager, Ads Marketing B2B (Fixed-Term Contract)

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.

• 5 years of experience in marketing.

• Project management experience.

• Experience working with customers and agencies to deliver insights-driven strategies and plans.

Preferred qualifications:

• 5 years of experience in partnership marketing and high-value agencies or tech-partners.

• Experience collaborating with cross-functional stakeholders, external vendors, and agencies.

• Ability to apply data in driving strategy, prioritizing, and making decisions and recommendations.

• Demonstrated ability to roll out complex, data-driven growth marketing campaigns and tests.

• Excellent presentation skills.

• Distinctive problem-solving, strategic, and analytical capabilities.

About the job

The Partners Marketing team is working to become the premier partner for advertising agencies and end-customers in digital marketing. As a Scaled Marketing Manager, you'll work closely with cross-functional teams (e.g., Product Marketing and Sales) and vendors to develop scaled integrated programs and Strategic Value Adds (SVAs) for our most successful advertising partners and end customers. You will be comfortable juggling multiple priorities, managing input, and expectations across critical stakeholders.

In this role, you are a fully dedicated business leader, shaping the future of one of Google's leading Ad products. You'll participate in the complete marketing experience as you show every facet of the product's journey. From determining positioning, naming, and competitive analysis to feature prioritization and external communications, you'll help shape the product's voice and foster a loyal customer base's growth. This means you'll work with cross-functional teams across sales, corporate communications, legal, webmasters, product development, engineering, and more. This role enables you to shape the product development process, organize product launches from beginning to end, and form a future marketing strategy.

Fixed-Term Role with an end date of March 2024.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $129,000-$194,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

• Develop product-centric strategic value adds to win buy-in from partners and drive long-term growth.

• Grow partners Same Store Growth through education, cross-business campaigns, and incentives.

• Advocate for our partners. Conduct research to identify and prioritize the insights and trends informing our offering both the gaps and opportunities -- short and long term.

• Drive awareness and adoption of our Strategic Value Add (SVA) portfolio among Google's advertising partners. Report out on results, and drive a continuous testing and iteration process to increase the impact of the SVA program.

• Manage our business growth goals and identify opportunities to increase the business impact of our SVA programs in partnership with cross-functional teams. Own cross-functional relationships with Sales, Regional, and Local Marketing across all levels of seniority.