Sales Enablement Content Specialist

Fleetcor Atlanta , GA 30301

Posted 2 weeks ago

Sales Enablement Content Specialist

What We Need

Corpay is currently looking to hire a Sales Enablement Content Specialist within our cross-border division. This position falls under our Corpay Cross-Border line of business, which is located in Los Angeles, CA. In this role, you will be instrumental in creating content globally for the Sales Enablement team, with a focus on sales-specific copy, which is specifically targeted and persona-based across a wide variety of industries. This individual has no direct reports but offers indirect leadership and support to the various sales leaders across the organization. This position reports to the Global Director of the department and regularly collaborates with the Sales, Product, and Marketing teams in each region.

How We Work

As a Sales Enablement Content Specialist, you will be expected to work in either a remote or hybrid environment, depending upon your location and a local office. Corpay will set you up for success by providing:

  • Company-issued equipment + remote access

  • Monthly home internet stipend

Role and Responsibilities

  • Work with the global sales team leaders to create and develop net new, sales-related, persona-based, and specifically targeted content for the sales organizations across North America, EMEA, and APAC

  • Generate emails, top-of-funnel sales content, templates, and "salesy" type copy across a variety of enablement platforms, including Salesloft, Seismic, and even Outlook

  • Craft messaging for salespeople who prospect new clients, which is directly focused on identifying and then solving an industry-specific problem

  • Establish the "sales voice" for each industry, and work closely with subject matter experts across internal organizations to streamline the Corpay Cross-Border narrative

  • Collect and solicit feedback from sales leaders to better streamline all content and communication

  • Contribute to the overall strategy of generating new business leads with targeted content

  • Draft and develop new educational materials, presentations, etc. that support the organization's sales objectives and all training initiatives

  • Collaborate with internal stakeholders to drive strategy for seller training, engagement and enablement to measure success

  • Build out a content library for Salesloft cadences and templates, including training materials, for use by salespeople across all regions

  • Partner with Sales, Product, & Marketing to ensure content is structured in a way that allows for easy adoption and is aligned with the go-to-market strategies for each vertical

  • Monitor and evaluate the ongoing effectiveness of the sales content via A/B testing and internal dashboards

  • Work cross-functionally with other key content stakeholders on best practices, along with standardization of key industry concepts and terminology

  • Have a thorough understanding of all the business content, products, services, and how the sales organizations sell across different industries

  • Strive to improve enablement programs by identifying new content opportunities and exploring creative ways to help salespeople increase their level of engagement with prospects and clients

Qualifications and Skills

  • Bachelor's degree in English, Creative Writing, Media & Journalism, Professional and Technical Writing, Linguistics, Marketing, or a related field

  • 5-7 years of professional experience as a sales enablement content specialist or equivalent

  • Successful track record of generating strong sales-related content with the ability to develop compelling materials which are tailored to meet the needs of sales and the business

  • Proven content strategy and project management experience across multiple stakeholders and/or regions

  • A passion for storytelling and an ability to communicate succinctly and effectively

  • Experience and comfortability working with sales leaders on communication initiatives with an understanding of how sales and marketing content differ

  • Ability to confidently present to and interact with sales leaders to influence and gain support, input and approvals

  • Must embrace a sales-driven culture and results-driven environment

  • Excellent oral and written communication, organization, time management, and interpersonal skills

  • Must be a self-motivated with an aptitude to create and promote new methods, approaches, and ideas

  • Previous experience working within the payments industry, either domestically or internationally is a huge plus

#LI-KW2 #LI-Hybrid

About the Company:

FLEETCOR Technologies, Inc. ("FLEETCOR") is a leading global provider of business payment solutions. We help companies of all sizes control, simplify and secure payment of various domestic and cross-border payables using specialized payment products. We serve businesses, partners, merchants, consumers and payment networks in North America, Latin America, Europe, and Asia Pacific.

  • $2.8B Annual Revenue
  • 800,000 Directly Served Business Clients
  • 9,700+ Employees

(as of December 31, 2021)

Our payment solutions provide our customers with a payment method designed to be superior to and more robust and effective than what they use currently, whether they use a competitor's product or another alternative method such as cash or check. We group our payment solutions into five primary categories: Fuel, Lodging, Tolls, Corporate Payments and Gift. Each category is unique in its focus, customer base and target markets, but they also share a number of characteristics: customers are primarily businesses, have recurring revenue models, have specialized networks which create barriers to entry, have high margins, and have similar selling systems.

FLEETCOR enjoys global recognition including:

  • Forbes Global Growth Champion
  • FLEETCOR is one of the 250 fastest growing companies in the world as determined by Forbes and Statista
  • Forbes World's Most Innovative Companies
  • FLEETCOR has made this prestigious list of leading innovative companies 4 years in a row!
  • Fortune 1000 Company
  • FLEETCOR was one of the largest movers in the new rankings of the largest companies in America, ranking #872
  • S&P 500 - In 2018, FLEETCOR joined the S&P stock index comprised of the 500 leading US stocks

Our Mission

Create better ways for businesses and their partners to pay their expenses

Our Strategy

FLEETCOR will continue double-digit revenue growth by executing on four growth planks:

  • Sell More New Clients. FLEETCOR will continue growing sales by investing more in proven sales channels and bringing more prospects into the funnel.

  • Increase Revenue per Client. FLEETCOR will continue increasing its share of customer wallets through network expansion and cross-sell of add-on solutions.

  • "Beyond" Adjacent Segments. FLEETCOR will continue extending its existing business into adjacent spaces to broaden its market opportunity.

  • Launch New Platform Business. FLEETCOR has launched its "new platform business" integration "Expense Management & AP/Vendor Payments" solutions into one bundled software platform.

Our Commitment to Diversity, Equality, Inclusion, Belonging

Together we can foster true belonging. We know different ideas, perspectives and backgrounds lead to better innovation and results. We are therefore committed to building and nurturing a culture of diversity, inclusion, and belonging by:

  • Welcoming people of different backgrounds, cultures, ethnicities, genders, and sexual orientations;

  • Empowering our people to share their experiences and ideas through open forums and individual conversations; and

  • Valuing each person's unique perspectives and individual contributions.

Embracing diversity enables our people to "make the difference" at FLEETCOR.

Our Values

FLEETCOR's culture reflects our history of fast growth and our continued drive for results. Our entrepreneurial spirit remains strong across our global workforce, and we reinforce these principles in our five core values:

  • Innovation: Figure out a better way

  • Execution: Get it done quickly

  • Integrity: Do the right thing

  • People: We make the difference

  • Collaboration: Accomplish more together

These values guide all of our employees and are infused in all aspects of our Company. We are, as a team, united through these shared values and our mission to provide "a better way to pay."

Our values foster an inclusive culture through the expectation that all employees will treat each other with respect and appreciate the diversity of identities, thoughts, backgrounds and styles. Our commitment to fostering an inclusive culture has never been more essential than in this moment of national reflection. We must always celebrate the diversity of our company and our communities.

We strongly believe that the quality and diversity of our workforce provide FLEETCOR with a competitive advantage, and that our problem-solving and solution-building efforts are greatly enhanced when we harness the collective thinking of a diverse group of people with unique experiences and perspectives.

Equal Opportunity/Affirmative Action Employer:

FLEETCOR is an Equal Opportunity Employer. FLEETCOR provides equal employment opportunities to all employees and applicants without regard to race, color, gender (including pregnancy), religion, national origin, ancestry, disability, age, sexual orientation, gender identity or expression, marital status, language, ancestry, genetic information, veteran and/or military status or any other group status protected by federal or local law. If you require reasonable accommodation for the application and/or interview process, please notify a representative of the Human Resources Department.

For more information about our commitment to equal employment opportunity and pay transparency, please click the following links: EEO and Pay Transparency.

Other details

  • Job Family Service

  • Pay Type Salary

  • Employment Indicator Employee

Apply Now

  • Atlanta, GA, USA
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