Reporter, Brand Marketing

Description

Join the Ad Age Team!

Ad Age is the leading source of news and insights for the marketing and advertising industry. We are seeking a dynamic and enthusiastic reporter to dive into the marketing industry trenches and uncover the latest trends and innovations.

Ad Age is in search of a reporter who's ready to dive deep into the marketing industry trenches. We need an enthusiastic professional who can identify consumer trends and document how brands are responding with marketing efforts that include social media, traditional advertising, PR and more.

What You'll Be Doing:

Delve into modern marketing tactics, assessing how well brands are using advertising to drive business goals. You will be asked to keep a close eye on brands operating in industries including but not limited to financial services-including major brands such as Bank of America- and telecommunications, such as Verizon and T-Mobile. You will also be asked to contribute coverage for other categories such as beauty and luxury goods.

Other categories you

• Identify trends before they hit the mainstream. We want someone with a keen eye on industry shifts.

• Direct coverage as the ad world undergoes significant transformations. Be a key player in covering groundbreaking innovations.

• Explore the impact of digital innovation, including social media and AI, on advertising, delivering insights that keep our readers ahead of the curve.

• Contribute to our honorific programs and Ad Age conferences. Public speaking skills are a plus.

Who You Are:

• Curious and driven: At least two years of reporting experience and a passion for covering marketing or consumer trends.

• News breaker: You live for finding scoops and breaking news.

• Multitasker: Juggling stories is second nature to you. Bonus if you can do it without breaking a sweat.

• Strategic thinker: You are not only a reporter, you are eager to help devise an editorial strategy that reflects fresh thinking and keeps our content ahead of the curve.

• Collaborative team player: You thrive in a newsroom environment and contribute ideas and work seamlessly with the team.

• Qualifications:

• Education: Bachelor's degree

• Experience: At least two years in a professional newsroom with strong reporting skills.

• Presentation skills: Comfortable on stage and on camera- ready to represent Ad Age at events and media appearances.

• Self-starter: Motivated and able to work independently while contributing to the team's success.

• Travel ready: Willing to travel to industry events and chase down the next big story wherever it may be!

Why Join Us?

• Impactful Work: Be part of shaping the future of advertising by covering the most important trends and innovations.

• Professional Growth: Gain exposure to industry leaders and attend major events.

• Collaborative Environment: Work with a team of passionate, talented professionals.

• Prime Locations: Work from NYC or Chicago with a flexible hybrid model.

Ready to make your mark in the brand marketing scene? Apply now and be a part of shaping the future of advertising!

This position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay.

Pay Transparency Disclosure:

The estimated salary range for this position is $80,000 to $90,000.00.

The final salary offering will take into account a wide range of factors, including experience, accomplishments and location. The salary range provided should not be considered as a salary limit or cap. In addition to base salary, Crain also offers competitive benefits including retirement plan savings contributions and bonus opportunities based on individual and company performance.

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Brand Overview:

Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape.

Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting.

From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter.

www.adage.com

@ad-age

@adage

About Crain Communications:

Crain Communications is a leading business news and information company with a portfolio of 24 media brands that provide indispensable coverage and data for professionals globally and across sectors, including advertising, automotive, finance, healthcare, staffing, and workforce solutions. Many of Crain's brands are the most influential media properties in the industries and communities they serve, including Ad Age, Automotive News, Pensions & Investments, Modern Healthcare, Staffing Industry Analysts, as well as Crain's regional business brands.

For more than a century, our dedication to deep sector expertise and journalistic integrity has enabled us to provide trusted insights across all our platforms, empowering today's business leaders to make industry-shaping decisions. To learn more about Crain Communications, visit crain.com.

Environmental Demands

Where you work matters. The job posting will provide specific information on where and when your amazing work would be performed. Employee work location is determined by the needs of the specific team and may include on-site, hybrid or remote.

• An "in-office" role would require the employee to come into the office most days with occasional flexibility to work remotely if tasks can be performed elsewhere and if the manager approves.
• A "remote" role would allow an employee to work from a home office that is in one of the states Crain does business in. See list accompanying this job posting. We cannot employ a work from home employee unless they reside in one of these states.
• A "hybrid" role would be a mix of in-office and remote work. There may be a specified schedule for coming into the office or it could be at the discretion of the employee with the manager's approval.

Many positions will also include work done in "the field." Depending on the role, this may include conducting in-person interviews, attending work-related events, meeting with sources or clients. Specifics will be noted in the job posting.

  Employees may be exposed to adverse environmental conditions, specifically during field work. Other typical job functions are performed under conditions such as those found in general office work.

Travel to cover news stories/events, meetings with clients, and to our geographically separated offices may be required.  It is the nature of many positions to experience non-standard working hours and be on-call when needed for responding to email, meeting with clients, attending work-related events, story development or breaking news. Most employees perform work Monday through Friday, although early-morning, evening or weekend shifts may be required.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of many Crain jobs.

Physical activities will include frequent in-person or virtual interactions.  For most positions, it is essential to be able to remain at a desk/computer workstation for prolonged periods, perform computer-related tasks, and create/maintain documents within filing systems.

  Must have close visual acuity to perform an activity, such as preparing and analyzing reports and information, transcribing, viewing a computer terminal, or extensive reading.  The typical physical requirements are light work-exerting up to 25 lbs of force occasionally and/or up to 10 lbs of force frequently and may include climbing, pushing, standing, hearing, walking, reaching, grasping, kneeling, stooping, and repetitive motion.  Some positions will have additional physical requirements, including exerting up to 50 lbs of force to move and/or carry equipment, supplies, files, or other materials as the role requires.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions and meet the environmental and physical demands of the role.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)