Founded in 1856, Burberry today remains quintessentially British, with outerwear at its core. Digital luxury positioning and intensive focus on design innovation, quality and heritage icons ensure continued brand purity and relevance globally across genders and generations. Burberry believes that in order to be a great brand it must also be a great company and constantly leverages the energy of its compassionate and creative thinking culture to continually innovate and drive the brand forward. Headquartered in London, Burberry is a design, marketing and retail led business with a global reputation for innovative product design, digital marketing initiatives and dynamic retail strategies.
In the role of Market Manager, you will oversee the strategic development of the Burberry brand and business within the Flagship market. You will drive top line sales growth and profitability by ensuring an elevated client experience across all channels with a focus on acquiring and cultivating luxury clients, and delivering high rates of retention. You will be responsible for talent evolution and management, as well as driving the Burberry experience and the business.
Provide insight of cluster market performance to Market Director. Partner with MD on strategy to improve cluster market performance
Work with field leadership team (Service & Productivity and Visual) in strong partnership to address needs of cluster market. Identify when additional field leader presence is needed
Use cluster flagship store as model of the brand; utilize for cross-training, driving awareness & elevation of brand. Serve as university for cluster flagship market
Leverage Customer Insight data to understand the profile and shopping behavior of existing clients and use the information to improve retention of top-clients and converting high-value clients into repeat clients
Coach, inspire, develop to maximize the success of all store management
Ensure store visual environment is maintained to high standards and staff/associate presentation is always on brand
Ensure that all customers have a consistent, elevated, digital-infused experience within our stores
Guide the stores in the execution of the Burberry Experience as a strategic tool to create the linkages between client experience, sales, and cultivating customer loyalty; Manage the business around the Retail Scorecard, ensuring the improvement of all KPIs
Deliver productivity and profitability targets
Leverage traffic data and customer insight data to dynamically manage staffing, to ensure the best experience and highest rates of conversion, while managing payroll
Experience with / exposure to brand management, customer service/experience, clienteling
3+ years of Multi Store Experience preferably with oversight of large volume, luxury stores.
Previous experience as a General Manager
Technical proficiency with MS applications (Outlook, Excel,
Word, PowerPoint) and other computer software (Internet, SAP, POS Systems).
Balanced strengths in Talent, Operational Excellence
Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
Posting Notes: USA || California (US-CA) || San Francisco || Retail || Retail || n/a ||