Regional Community Engagement Manager

Croda Plainsboro , NJ 08536

Posted 3 months ago

Location: Princeton

Location Address: 777 Scudders Mill Road, Bldg.2, Suite 200, Plainsboro, NJ 08536 USA

Closing Date: 15 May 2021

Be part of our journey

As a global leader in speciality chemicals, we continue to succeed and strengthen our delivery of innovative, sustainable and high-performance solutions. We are passionate and excited about how we can develop and utilize new technologies to shape and inspire changes within an ever-growing market place.

Our ideal person

As a business, it's really important to us that we find the best person for the job and that you have the best opportunity to succeed in the role. To help, we have outlined our expectations for the role and what core skills and experiences we require as well as what would make you an ideal fit. In turn, we hope this helps you evaluate if this is the right job for you.

Overall Description:

Regional Community Engagement Manager will conceptualize, plan, organize, manage, and execute activities that achieve Croda's public relations vision. Execute events, meetings, discussions and implement programs closely aligned with corporate strategy.

Key Duties:

Develop and execute the overall strategy, 2-5 years, for the engagement of community, government, and other key stakeholder groups to deliver strategic priorities, while maintaining a positive reputation. Implement and oversee key research for sentiment monitoring, analysis and utilization of information to create targeted influencer programs.

Investigate avenues for improving community and government engagement through relevant and targeted initiatives. Review impact of program and adjust accordingly to ensure delivering strong impact.

Develop and nurture important key stakeholder relationships to effectively deliver business objectives, for positive relationship building and, to educate them on business contributions. Manage interface with paid advocates/lobbyist groups, direct engagements with local, state and national legislators and their staff, key and influential community groups and media relationships.

Attend relevant events and activities to represent the company and build strong relationships with key community members. Participate in industry and business advocacy groups to represent Croda in key issues affecting our business or identifying these for strategic leadership involvement.

Develop a comprehensive communications program including traditional and digital engagement channels to effectively reach target audiences, including internal audiences as required. Report periodically on program effectiveness and adjust program as required to meet KPIs.

Coordinate the creation and release of public communications with Croda Inc leadership, internally and with external communications consultants, ensuring a clear and consistent corporate message is relayed. Organize and maintain training of Croda Inc leadership on communications and media interactions. Manage the execution of the communications plan, traditional and digital channels, and adjust tactics as required.

Develop strategic giving plan for facility, managing relationships with local nonprofit organizations, overseeing the giving budget, and links to Croda Foundation to positively impact public reputation management.

Manage/organize and lead the Community Advisory Council to achieve maximum value of member participation and community relationships. Respond to enquiries from community members and other interested parties - when needed, recruit a knowledgeable spokesperson or information source to assist. Manage/organize and lead the Atlas Point engagement committee

Supervise the activities of the Community Engagement Coordinator, coaching them to develop within their role.

Experience required:

  • 10+ years of experience in public relations, marketing or equivalent

  • Knowledge of regional market, demographics and government processes

  • Project management and experience in developing strategic plans

  • Knowledge and proven working experience with traditional and digital marketing tools/channels

  • Demonstrable experience leading and managing social media engagements/campaigns

  • Media relations experience, including responding to questions and pitching stories, preparing media kits/materials and organizing press engagements.

Education / specialized training required:

  • BA or BS in related field preferred. Proficient in MS Office. Must have oral and written proficiency in the English language.

  • Excellent verbal and written communication skills

  • Strong interpersonal skills

Application Information:

Croda recognizes employees as our strength and the diversity they bring to our workforce are directly linked to our ongoing success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company.

We do not discriminate on the basis of any protected attribute, including age, race, color, religion, national origin, gender, sexual orientation, gender identity, gender expression, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

Equal Opportunity Employer/Disability/Veterans. This Organization Participates in E-Verify

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Regional Community Engagement Manager