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Volkswagen of America is setting up a flagship program to drive strong performance throughout the dealer network. The individual appointed to this role will be responsible for the roll out of the program in their Sales Region. This includes identifying suitable dealerships, working closely with field personnel and dealer coaches as well as coordinating support from other region based resources to deliver a 10% improvement in dealership sales vs. control set.
The approach will include rigorous planning and KPI tracking and high impact interventions focused on dealership management, team performance and process. This role will be integral in supporting the set-up and integration of KPIs as well as supporting the Dealers with the set-up of relevant tools and systems. This role represents an outstanding opportunity for someone to impact significantly on the performance of the company and help shape the future of our dealer network.
Regional lead for implementation and execution of Dealer Sales Improvement Program
Manage vendor partner coaches and contract analyst including the recruitment, development and mentoring of team members
Work in close alignment with Region Director of Sales Operations, Sales Operations Managers (SOMs) and other region personnel
Program Development & Integration
Work with corporate team, SOMs and dealer coaches to support the development of modules and integrate these into field force visit cycle
Support identification of methodology and metrics for optimal selection of participating markets and dealers
Support the preparation of launch materials
Work with SOMs to on-board dealers and ensure optimal team and coach integration into dealer network
Provide leadership to dealership partners. Actively visit dealerships on the program to participate in program activity and ensure buy-in and collaboration from dealership management.
Work closely with regional leadership (RVP / DRSO) to ensure program is fully integrated into regional activity, supports regional goals and drives the right sales leadership behaviors through the regional team
Work with Marketing, CPO, Aftersales and VCI to ensure co-ordination across resource from Shift Digital, CPO field team, Aftersales coaching and VCI BDMs and coordinate training activities as necessary
Work with regional leadership, HR and Academy to ensure program is fully integrated into regional and field force team development. Work with corporate team to develop high impact training and coaching events for field team.
Responsible for setting, tracking and reporting of project KPIs
Develop tacking mechanisms for dealers and markets in alignment with corporate program management
Assess performance for each Dealer through in-depth Business & Financial analysis
Identify trends and implement appropriate program modules to improve overall dealership performance
Support development of dealer communication documentation
Responsible for communications with dealer throughout program period. The correspondence will include: Objectives & progress vs. objectives & progress (or lack of) against all measures.
Consistently communicate the progress of each dealer to both dealers & VW stakeholders.
Years of Relevant Experience:
Excellent interpersonal communication skills including listening and oral and written presentation of ideas
Conceptual thinking skills
Ability to interpret and communicate complex information
Problem solving skills
Excellent time management and planning skills, ability to multitask, ability to meet deadlines in a fast paced, changing environment with shifting priorities
Solid work ethic with desire to contribute to achieving team goals and revenue targets.
Integration joining people, processes or systems
People relationship management
Strong leadership skills
Influencing and negotiation skills
Ability to collaborate on multiple cross-functional teams
Computer savvy Proficiency in Microsoft Office applications.
Strong ability to leverage past experience in evaluating processes (Sales, Field & Dealer Operations)
Experience with Project Management
Driving and Reporting Overall Progress
Specialized Skills Required:
5 - 10 years of experience in automotive industry in a sales, finance, strategic, and business development capacity incl. dealer contact experience in Region/Field level positions
Knowledge of automotive industry: competitive environment, industry trends & structure, retail operations & financial structure
Demonstrated ability to motivate employees (direct and indirect) to achieve Volkswagen business objectives
Proven success in leading a team of professionals in achieving rigorous sales & profit objectives
Experienced in developing strong, positive working relations
Ability to communicate status to all VW stakeholders in a timely & concise manner
Competency in Project Management and Dealer Performance Benchmarking
3 years of Process Improvement experience in both dealer facing and corporate environments
Experience with vendor management
Experience working in a dealership
We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.
Volkswagen Group Of America