Qualitative Researcher

Logitech Newark , CA 94560

Posted 2 months ago

Company

Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. We offer a unique opportunity to design, build and ship products that intersect the digital with the physical. We are a place where you are invited to bring your whole self to work. Confident, never arrogant - we value collaboration as much as craft.

Insights Department

The Consumer Insights team works as part of Logitech's design group driving the creation of new and innovative products from inception to launch. As an in-house insights team, we provide qualitative, quantitative and strategic support for our business partners. Within the insights department, we have three functions: Insights & Analytics, Discovery Research, and Experience Testing. The Discovery Research team is charged with conducting deep qualitative research in order to uncover unmet human needs and help translate those needs into innovation opportunities.

Role

Logitech is looking for an extraordinary qualitative researcher to drive design research studies that look deep into the human experience. This role requires someone who looks beyond surface level answers, and digs deep into the why behind the why. Using methods such as participant observation, semiotics, gamification, grounded theory, and other tools from the social sciences, this position will lead cross-functional team excursions across the planet unearthing potential innovation opportunities. This person will work in teams of strategists, designers, business leaders and engineers to lead and execute all aspects of the research process.

Responsibilities

  • Partner with design and business leaders to develop research plans that explore new opportunity spaces

  • Design and execute qualitative research studies from A to Z, including methodology, recruitment, fieldwork, analysis and reporting

  • Conduct deep and immersive fieldwork in a variety of locations, both in the US and internationally

  • Moderate 1-to-1 interviews, groups dialogues, and other forms of social facilitation

  • Employ a rich and innovative mosaic of research methodologies, pulling upon various resources - ranging from psychology, sociology and anthropology to philosophy, economics and the humanities

  • Capture fieldwork using video, still photography, & audio in order to share internally

  • Transcribe, code, and analyze research data to identify patterns and build insights

  • Guide and coordinate cross-functional insight generation sessions

  • Report insights back into the organization through a variety of narrative and visual storytelling techniques including models and frameworks

  • Learn to create videos, employing a variety of visual styles that convey to partners the richness of user stories, behavior and experience

  • Design and lead co-creation workshops with target consumers, thought leaders, and others

  • Review secondary research, reports, literature, etc. in order to identify and communicate cultural trends of interest to the business

Essential skills, knowledge, and abilities:

  • Bachelor or Master's Degree in a qualitative research-related field such as Anthropology, Psychology, Sociology, or Behavioral Economics

  • 3+ years conducting qualitative research within a business setting

  • 3+ years of experience conducting interviews and moderating group dialogues

  • 3+ years experience utilizing ethnographic research tools: participant observation, semiotics, surveys, journals, etc.

  • Experience working with cross functional teams as part of the research process

  • Excellent verbal and written communication skills

Preferred skills, knowledge, and abilities:

  • Proficiency with video, still photography and audio recording equipment

  • Experience with video editing and/or visual storytelling.

  • Verbal/written proficiency in a second language

  • Someone who is a deep, creative thinker, insatiably curious, and loves to discover new ways of seeing the world

Small Company. Big Products

Logitech is a world leader in products that connect people in a natural, intuitive way to the digital experiences they care about. We develop our products with a powerful blend of beautiful design, surprising science, and innovation driven by consumer insight. Our consumer product experiences are designed for popular computing devices -- PCs and Macs, tablets and smartphones. Want to be part of this team of innovators?

Logitech is proud to be an equal opportunity workplace. Individuals seeking employment at Logitech are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

If you require an accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at +1-510-713-4866 for assistance.

#LI-NG1


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