Public Relations Senior Account Executive (B2b Tech + Healthcare)

Highwire Public Relations New York , NY 10007

Posted 1 week ago

About us: Highwire Public Relations is a modern communications agency designed for disruptive companies. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members.

At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone-regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities-can feel safe, celebrated and worthy.

We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.

As a Senior Account Executive, you've worked at an agency or possibly at a start up but most importantly, you've worked with some innovative teams over the course of 3-5 years and been a vital part of some really engaging creative campaigns. We don't have to tell you how to build a plan or find the right influencers to pitch. You have your go-to bloggers and journos in your favorites and tend to be in the fast lane when it comes to the latest trends. You are an exceptional writer and motivational leader, eager to assume more responsibility and looking for the right team to grow in a compelling way. If this sounds like the opportunity you've been waiting for, you should definitely look at Highwire.

Essential Functions

  • Media/Influencer Relations

  • Strong relationships with more than ten key media across business and industry

  • Ability to identify new media and opportunities for clients and share with teams and across the agency regularly

  • Regular and ongoing proactive pitches that generate coverage for the whole team

  • Coaching of junior staff to improve team relationships

  • Strong grasp and creative use of social media channels to engage and support efforts

  • Experience measuring the ROI of communications activities

  • Experience with social media influencer engagement, content campaigns, and media coverage amplification

Client Service/Management Ability to manage projects from concept through execution

Track competitors and flag opportunities and news events for commentary or discussion

Own and direct client PR calls Provide counsel on media opportunities and coverage even under difficult circumstances Develop quarterly campaigns and PR plans including creative campaigns, trendscapes and thought leadership topics

Own key elements of the PR program (analysts, speaking, content, etc.)Be a solid go to resource for client contact

Develop budget and team priority allocations

Participate in media training sessions with clients including developing key messages and all follow up from session

Writing Proficiencies Ability to generate a plan for a campaign or an entire PR program

Ability to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assembly Professional, articulate and timely client communication

Development of consistent, creative, successful pitches

Agency OperationsParticipation in new business process including research and presenting at pitch

Identify, attend and encourage others to attend networking events

Maintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by example

Support teams and manage up and down

Responsible use of flexible work policies

Uses Highwire social channels; writes for Highwire blog

Mentor junior staff to elevate development

Self Development Proactively set up quarterly goals with manager; track against goals and demonstrate growth Effectively prioritize responsibilities based on impact, timelines, workflow and client goals

Drive projects forward independently, eliminating the need for managers to consistent check in re: follow through/ task completion

Identify areas for self-improvement and bring suggestions and solutions to management

Consistently hit deadlines or give enough notice if you won'tAttends regular networking events

Highwire Perks

  • Competitive salary

  • Merit-based bonuses and promotions

  • Hybrid work model to suit your schedule and lifestyle

  • Excellent vacation policy including extended break for summer and winter holiday

  • Highwire offices close at 3pm every Friday

  • 401K Match

  • Medical and dental benefits/ FSA

  • Paid Parental Leave

  • Commuter Benefit

  • Home office equipment stipend

  • Curiosity Stipend of $100 annually for books, exhibitions, etc.

  • Cell phone reimbursement

  • Wellness benefit

  • Calm Meditation App

  • Donation Match

  • Full-time writing Coach

  • Mentorship

  • Monthly recognition programs

  • Employee referral bonus

  • New business referral bonus

  • Quarterly Highwire fun events - Thanksgiving is our favorite holiday

  • Dog friendly work environment

  • Extremely supportive, nurturing environment with many opportunities for learning and growth

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Public Relations Account Executive (B2b Tech Healthcare)

Highwire Public Relations

Posted 1 week ago

VIEW JOBS 6/24/2022 12:00:00 AM 2022-09-22T00:00 About us: Highwire Public Relations is a modern communications agency designed for disruptive companies. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members. At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone-regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities-can feel safe, celebrated and worthy. We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our ideal Account Executive has 2-3 years of PR experience - maybe at an agency, maybe working for a hot startup, at the stage where you're ready to elevate your career. You have solid relationships with key players, you've got your finger on the pulse of social media, and of course, you're an exceptional writer. You are on the cusp of discovering the role that allows you to join a forward-thinking agency where you can develop new leadership skills under the nurturing guidance of seasoned pros that have a work hard/play hard mentality. If this sounds like just the team you have been waiting for, you should definitely check out Highwire. Essential Functions * Media/Influencer Relations * Strong knowledge of all media and influencers relevant to clients' business * Proactive media engagement and storyline development * Strong relationship with regular media and influencer targets * Secure coverage for each account according to team goals Client Service/Management Facilitate media briefings across client accounts and provide feedback to clientsOwn portions of client PR calls Provide counsel on media opportunities and coveragePresent quarterly/yearly account progress (as needed)Own key elements of the PR program (analysts, influencers, speaking, content, etc.)Become a go to resource for client contact Writing Proficiencies Ability to generate press releases and other content that meets client satisfaction with minimal editsAbility to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assembly Professional, articulate and timely client communicationDevelopment of consistent, creative, successful pitches Agency OperationsMentor junior staff, assist in development of goals for reports, deliver annual reviews and quarterly check ins. Participation in new business process including proactively identifying new targets, research and presenting at pitch. Identify, attend and encourage others to attend networking events. Maintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by example. Support teams and manage up and down. Responsible use of flexible work policies. Uses Highwire social channels; writes for Highwire blog. Mentor junior staff to elevate development. Self Development Proactively set up quarterly goals with principal; track against goals and demonstrate growth Effectively prioritize responsibilities based on impact, timelines, workflow and client goals. Drive projects forward independently, eliminating the need for managers to consistent check in re: follow through/ task completion. Identify areas for self-improvement and bring suggestions and solutions to management. Consistently hit deadlines or give enough notice if you won't. Attends regular networking events. Highwire Perks * Competitive salary * Merit-based bonuses and promotions * Hybrid work model to suit your schedule and lifestyle * Excellent vacation policy including extended break for summer and winter holiday * Highwire offices close at 3pm every Friday * 401K Match * Medical and dental benefits/ FSA * Paid Parental Leave * Commuter Benefit * Home office equipment stipend * Curiosity Stipend of $100 annually for books, exhibitions, etc. * Cell phone reimbursement * Wellness benefit * Calm Meditation App * Donation Match * Full-time writing Coach * Mentorship * Monthly recognition programs * Employee referral bonus * New business referral bonus * Quarterly Highwire fun events - Thanksgiving is our favorite holiday * Dog friendly work environment * Extremely supportive, nurturing environment with many opportunities for learning and growth Highwire Public Relations New York NY

Public Relations Senior Account Executive (B2b Tech + Healthcare)

Highwire Public Relations