Project Manager

Hearst Communications New York , NY 10007

Posted 1 month ago

We are currently seeking a Project Manager to join our New York based Hearst Digital Media advertising project management team. In this position you will lead the execution of custom display ad and content executions built in partnership between Hearst Magazines and our automotive advertising clients. You will work collaboratively to scope and deliver projects with our advertisers, internal marketing, sales and operations partners. This includes detailing deliverables, estimating timelines and resource requirements, and reporting results against client KPIs. As the project manager you'll be the hub of the wheel coordinating activity among many internal and external stakeholders. Your goal will be to efficiently manage the development process, successfully deliver advertising projects on time and exceed client performance expectations.

Responsibilities Include:

  • Plan, coordinate, and implement sold-in custom advertiser-driven campaigns across all Hearst websites, including Cosmopolitan.com, HarpersBazaar.com, Esquire.com, Elle.com, Roadandtrack.com, CarandDriver.com, and MarieClaire.com

  • Execute custom programs ranging from, but not limited to, custom photo and video, rich media ad units, sponsored content, sweepstakes/contests, and homepage takeovers

  • Communicate and partner with internal teams (i.e. Sales, Marketing, Creative, Editorial, Design, Copy, Social, Legal) and third party vendors to create custom content and ad products

  • Lead client communication for all assigned programs

  • Build ad products using internal CMS system as needed

  • Troubleshoot issues discovered during QA, revising as needed

  • Implement click & impression trackers for custom elements

  • Manage expectations internally and externally regarding schedules, resources and budgets

  • Ensure that campaigns launch on time, deliver exactly what was sold, and exceed all given benchmarks by optimizing when necessary

  • Summarize, analyze and share results throughout campaigns

Requirements:

  • Minimum of 3-5 years experience managing advertising or marketing projects for digital execution

  • Knowledge of standard web applications, rich web technologies (e.g., Web 2.0, HTML, browsers, Flash, etc.)

  • Web tracking and reporting expertise using tools such as Omniture and GoogleAnalytics

  • Demonstrable expertise with QA tools and methodology

  • Very strong organizational skills and eye for detail

  • Ability to lead a cross-functional project team, juggle multiple projects at one time, and execute against firm deadlines

  • Strong relationship building and communication skills

  • Excellent writing skills

Additional experience desired:

  • Project Management Professional (PMP) Certification

  • Platforms: Central Desktop, CMS, Omniture, DoubleClick for Publishers (DFP)

  • Familiarity troubleshooting technical problems in HTML, JS, Flash, HTML5

  • Familiarity with Kanban style of project management

  • Experience with automotive clients (including automotive agencies and automotive creative executions)

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Project Manager

Hearst Communications