Project Manager For Student Affairs Communications And Marketing

Working Title: Project Manager for Student Affairs Communications and Marketing

State Role Title: Public Relations and Marketing Specialist III

Position Type: Full-time Staff (Classified)

Position Status: Full-Time

College/Division: Student Affairs Unit

Department: 300234 - Student Affairs Comm and Mktg

Pay Rate: Pay Range

Specify Range or Amount: $50,000-$53,000

Is this a JMU only position? No

Is this a grant-funded position? No

Is this a Conflict of Interest designated position? No

Beginning Review Date: 06/22/2024

About JMU:

James Madison University is a publicly funded university with a beautiful campus and a supportive community that is committed to preparing students for the future. The university offers excellent comprehensive benefits which include paid vacation, sick, parental, and community service leave in addition to 19 paid holidays a year; affordable health insurance; retirement through the Virginia Retirement System. We also offer a work-life balance and integration program, Balanced Dukes, that is designed to support the overall wellbeing of our employees and a Tuition Waiver Program that allows employees to have tuition waived for undergraduate and graduate level courses taken at JMU.

Visit our Prospective Employee site to learn more about what makes JMU a great place to work: bit.ly/JMUEmployment

General Information:

Student Affairs Communications and Marketing supports all areas of Student Affairs by providing graphic design, photography, videography and other resources primarily created by a team of student staff. Our work aligns with the Student Affairs mission to engage all students in accessible and inclusive learning, growth and personal development opportunities and experiences.

Duties and Responsibilities:

Project Management

• Determine clear deliverables and track milestones for graphic design, videography, photography, writing and web development projects.

• Communicate deadlines, responsibilities, and progress of projects with clients, supervisors, team members, and other stakeholders in a timely, clear and ongoing basis.

• Estimate the resources and participants needed to optimally achieve project goals. Delegate tasks and responsibilities to appropriate student personnel.

• Meet with clients to plan marketing/communication project needs and establish expectations according to the production schedule.

• Serve as point person for clients throughout project process and share changes with all applicable team members.

• Work with student teams to manage the project workflow and communication with clients.

• Proactively manage changes in project scope, identify potential concerns and devise contingency plans.

• Maintain project management system (currently Trello) by managing users, teams, roles and access, routinely reviewing and recommending better workflow for various project types and maintaining an orderly and effective system for project organization.

Project Analytics

• Track engagement of promotional materials using bit.ly reporting systems.

• Create a reporting system that includes a summary of projects and engagement data to be accessed by others as needed.

• Analyze data to determine what's working, what isn't and how our resources are being utilized.

• Make recommendations based upon the analytics.

CRM Implementation and Support

• Establish and maintain system for tracking the effectiveness of each campaign.

• Support implementation of the university's new CRM system for the division which includes providing insight into establishing policies around its use, training and access for designated users, and collaboration with university partners.

Purchasing

• Maintain relationships with key suppliers (i.e. printing, promotional items) to ensure deliverables are provided within their timelines and specifications and communicate this information to clients.

• Handle all purchasing for SACM as well as the Vice President for Student Affair's printing and promotional items. This includes entering orders in eVA (web-based procurement tool), reconciling small purchase credit card (SPCC) and keeping budget reports updated.

• Track expenditures to ensure spending remains within budget.

Student Affairs Outreach and Publications

• Create and manage content, print and distribute the campus-wide Potty Mouth newsletter.

• Oversee production of the weekly Dukes Weekly student newsletter to ensure it contains the most up-to-date information available.

• Assist with special events or committees as opportunities arise.

Supervision

• Supervise staff members who oversee campus wide coordination of student communication and marketing efforts including a Marketing Coordinator and Graduate Assistant .

Qualifications:

• Strong organizational skills

• Effective communication skills

• Ability to compile and analyze data

• Ability to multi-task

• Proficiency with project management software (i.e. Trello, Microsoft Loop or a similar system)

• Familiarity with Microsoft Office systems

Additional Posting Information:

Conditions of Employment:

Employment is contingent upon the successful completion of a criminal background check.

E-Verify Notice: After accepting employment, new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization.

EEO Statement:

James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status.

We promote access, inclusion and diversity for all students, faculty, staff, constituents and programs, believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.

Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: (540) 568-6991.

Reasonable Accommodation:

If you are an individual with a disability and need assistance searching or applying for jobs please contact us at (540) 568-3597 or jobs@jmu.edu. You may also visit the JMU Human Resource Office, located at 752 Ott Street, Harrisonburg, VA 22807 and we will be happy to assist you.