Program Manager

Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.

Our vision is fearless creativity that shapes the future of connection. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.

We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products. Creative X Design Program Managers are a team of strategic design leaders who work closely with CX, Marketing and Product to plan and manage brand foundation initiatives such as animation, iconography, illustration, typography, etc.. Design Program Managers speak the language of design, drive the initiatives, ensure alignment with brand strategy, mitigate issues and collaborate with cross-functional counterparts to deliver high quality systems.

Program Manager Responsibilities

• Understand and influence brand marketing creative plans.

Prioritize projects with Marketing based on impact, company objectives and resources.

Proactively identify opportunities for brand building.

Effectively lobby and win support for new brand system initiatives.

Plan and coordinate resource needs across multiple projects.

Build strong relationships with Creative X team, Marketers, Strategists and Product Design.

Lead partnerships with external design agencies and act as central point of contact for CX team, Marketing and design agencies.

Consult with other program managers and producers as the brand design expert.

Manage all brand foundation initiatives and ensure successful delivery and implementation (inclusive of strategic development, brief development, design expression, research, guidelines development, asset distribution, implementation and brand governance)

Define scope & deliverables, team resourcing, budget forecasting and actualization at a project level

Manage creative reviews with key stakeholders and executive leadership

Prioritize competing needs by taking a broad perspective to problems and identifying strategic and creative solutions

Highly organized and process-oriented

Socializing brand guidelines and implementing brand review processes

Setting priorities, problem-solving and multitasking

Minimum Qualifications

• 6+ years experience working in a creative agency, production studio, and/or digital product marketing company

Proven track record of building multiple large-scale Brand Design systems that have demonstrably impacted a brand's trajectory

Experience in a highly collaborative cross functional environment with product and marketing, managing stakeholder dynamics in a large organization

Experience working autonomously in a fast-paced, ambiguous environment

Preferred Qualifications

• 8+ years experience working in a creative agency, production studio, and/or digital product marketing company

Brand management or brand strategy experience

Experience pursuing emerging technologies

Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc

Locations

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect.

Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.

$122,000/year to $176,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.

In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.