Product Marketing Manager - Ucaas

Verizon Communications Irvine , CA 92606

Posted 1 week ago

What you'll be doing...

Supporting Verizon Business Group's Unified Communications (UC/UCaaS) solutions, you will develop business cases to support product plans and define go-to-market strategy. You will help cross-functional teams understand the product positioning, key benefits, and target customer. You'll also be able to communicate with all areas of the company, including executives, sales, operations, marketing, technical teams, external OEMs and vendor contacts.

  • Defining marketing requirements writing and prioritizing use cases and developing the product roadmap.

  • Ensuring marketing programs have the appropriate level of supporting materials such as messaging, pricing, offers, distribution channel support, and KPIs.

  • Developing product marketing programs to drive penetration rates and velocity via integrated, multi-channel campaigns, communications and more.

  • Collaborating with Sales to measure attainment of goals and working with your team to take risks, fail, and fix through a coordinated feedback loop.

  • Understanding a portfolio of financial results and analyzing them to develop new and calibrate existing plans and programs to drive growth and retention efforts.

  • Providing guidance and direction based upon sales successes, customer feedback, and evolving market trends to subject matter experts in Product, Product Marketing, and other key stakeholders.

  • Serving as the interface into Product Management, providing customer and market feedback that may influence a product's price, availability, features.

  • Understanding and supporting the needs of the sales teams and distribution channels, including creating sales enablement materials and organize sales training sessions that teaches the sales teams how and when to use the materials.

  • Providing input and direction to Product Management, Training, Sales Operations, Go-to-Market, Marketing Communications, and Solution Development on the tools needed to target a given market segment.

  • Reading the market and following industry trends and competitive activity.

What we're looking for...

You're a story-teller, putting the needs of the customer at the center of everything you do. You believe that Verizon doesn't wait for the future, it builds it and you understand how that helps our customers achieve more. Impactful, highly motivated, and creative, you're experienced in creating new markets and motivating matrixed teams to deliver results.

You'll need to have:

  • Bachelor's degree or fouror more years of work experience.

  • Six or more years of relevant work experience.

  • Experience in product marketing, product management experience, or marketing for Unified Communications/Collaboration solutions and products.

Even better if you have:

  • Master's degree; MBA or Masters of Engineering and Management.

  • Experience in the wireless or telecom industry.

  • Marketing strategy and Go to Market planning experience.

  • Experience with inSITE, Salesforce, Marketo, and/or ProQuest.

  • Ability to be highly motivatedand the ability to multi-task on several products and programs with little supervision.

  • Excellent written and oral communication skills with the ability to develop and present executive level presentations.

  • Strong logical, analytical and creative problem-solving skills.

  • Willingness to travel.

When you join Verizon...

You'll have the power to go beyond doing the work that's transforming how people, businesses and things connect with each other. Not only do we provide the fastest and most reliable network for our customers, but we were first to 5G - a quantum leap in connectivity. Our connected solutions are making communities stronger and enabling energy efficiency. Here, you'll have the ability to make an impact and create positive change. Whether you think in code, words, pictures or numbers, join our team of the best and brightest. We offer great pay, amazing benefits and opportunity to learn and grow in every role. Together we'll go far.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences,including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.


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