A regular day at work
As the Local Category Manager, you will create the product plan, including positioning, phase in/out, financials, product value proposition and messaging. This will involve reviewing regional product portfolio to define/analyze products for local market, participating in product generation planning with Regional Product Line, R&D and Marketing teams. You will drive the product launch process from a communications, operations, internal readiness, milestone, and delivery perspective, as well as, coordinate and analyze consumer research for product, field testing as appropriate. You will also be responsible for developing the product lifecycle and product strategy and provide the sales planning forecast.
Together with Marketing, you will develop product information and communication (POS Material) to send for local commercial team, customers and suppliers. You are an expert in your territory and will evaluate new projects, provide market analysis, and launch new categories to find new opportunities within the group.
You are a hands-on multitasker who is able to work independably with an entrepreneurial mindset
You have a creative mindset with a good eye to design
You have strong negotiation skills with the ability to build relationships and close deals
You are passionate, enthusiastic and results-oriented
You are an open and honest team-player grounded in integrity
You are capable of leading change
Bachelor Degree in Marketing and Master in Business Administration
5 to 7 years work related experience with similar responsibilities
Fully bilingual (English and Spanish)
Microsoft Office (Power Point, Excel, Word)
Excellent oral and written communication skills
Excellent presentation skills with the ability to inspire the customer and audience