Product Marketing Manager

Nexxen New York , NY 10007

Posted 2 weeks ago

Who is Nexxen (formerly, Amobee, Tremor Video and Unruly)?

One platform. Endless opportunities.

In an ecosystem where everyone's trying to get closer - buyers to sellers, platforms to clients, brands to consumers - Nexxen bridges new opportunities in ways that others cannot. Data, service, and planning capabilities are our superpowers, enabling our clients to better reach and understand audiences across screens. We have the tools, expertise and ambition to empower our clients to take the future into their own hands. And not just our clients, but our employees too.

Why join the Nexxen team?

While we have a lot of technology to brag about, we win with our people. We embody the words, "I C.A.N." each day, striving to be as

Innovative

Committed + Collaborative

Authentic as possible, with

No ego.

Because we care not just about closing deals and hitting metrics, but about venturing together - with our clients and our peers - beyond the status quo and celebrating along the way.

What You'll Do:

Nexxen is seeking a Product Marketing Manager to help drive go-to-market strategies for our growing suite of programmatic advertising solutions. Reporting to the Director of Product Marketing, Demand, this person will be responsible for driving all Product Marketing related activities for our Partnerships and Nexxen Studio teams including crafting differentiated positioning and messaging and bringing new products, partners and features to market marketing collateral and GTM enablement.

This candidate will display the ability to respond quickly to changing business needs, priorities, and timelines. Must communicate clearly, concisely, and consistently.

This role will be based in the New York office. Our team follows a hybrid schedule working in-office two days a week and remotely for the rest.

Each day can be different here at Nexxen, but some of the things you can expect to be doing daily are.

  • Lead Product Marketing efforts for our Partnerships and Nexxen Studio teams

  • Help drive connection between new (or existing) third-party partners and creative studio offerings and our Nexxen activation platforms (DSP or SSP) to ensure customer requirements and use cases are met.

  • Manage the beta test process with Product (if relevant), internal users, and clients.

  • Own the go-to-market strategy for new partner and Nexxen Studio product launches including product positioning, messaging, differentiators, packaging and pricing.

  • Drive internal and external collateral development, training, customer communication and external messaging.

  • Collaborate with cross-functional team members including Design, Product, Sales, Ops and Marketing to garner alignment and deliver successful product launches.

  • Be a subject matter expert. Provide sales support for RFPs/RFIs, respond to questions about products/solutions, client meetings, and thought leadership.

  • Measure post product launch adoption and success.

What Will I Bring?

  • BA/BS in Business, Marketing or equivalent training or experience

  • 3 years in media, marketing or digital advertising

  • 2+ years of experience in a Product and/or Marketing role in a start-up, media, tech, or advertising environment

  • 1+ years of experience working in Ad Tech, with a DSP/SSP or at an ad agency with a video focus (digital/linear TV/CTV) is a plus

  • Ability to translate complex capabilities and ever-evolving ecosystems into clear, differentiated offerings

  • Strong written, oral and presentation skills, including (but not limited to): trainings, RFI's, RFP's, development and delivery of presentations (and other sales materials) and client communications

  • Effective project management with global, cross-functional groups and stakeholders including senior-level executives

  • Passion for innovation and solid understanding of advertising technologies, products, and business trends

  • Able to quickly respond to changing business needs, priorities and timelines

  • Curious, analytical, and data-driven

  • Structured and strategic thinker

  • Great focus and attention to detail

  • Ability to multi-task efficiently

At Nexxen, we value our differences, varied experiences, and collective contribution. We know that not everyone takes the same career path, so if you don't match this job description perfectly, don't worry! We would rather see your application than risk missing out on your potential to make an impact.

In support of pay transparency and equity, the minimum and maximum full-time annual base salary for this role in New York is $100,000 - $125,000 at the time of posting, with the potential of an incentive or bonus. While this is our reasonable expectation this is not a guarantee of compensation or salary, actual compensation is influenced by a wide range of factors including but not limited to skill set, level of experience, education, certifications, responsibility, and geographic location. Candidates hired to work in other locations will be subject to the pay range associated with that location. We offer a variety of benefits including medical, dental, vision, disability insurance, 401(k), EAP, parental leave, unlimited vacation, and company-paid holidays. The specific programs and options available will vary depending on the state, start date, and employment type. Our Talent Acquisition team will be happy to answer any questions you may have.

#LI-MG2

#LI-Hybrid


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