Product Marketing Manager, Facebook Monetization

Facebook is seeking an individual to support the Facebook Monetization Surfaces Team within Facebook Monetization, which is at the intersection of consumers and advertisers. This role is responsible for the monetization, through ads, of new or emerging areas ("surfaces") of the Facebook App.

This role supports the Surfaces team within Facebook Monetization and will operate in close partnership with Facebook's overall monetization efforts. This person will represent the advertiser perspective to drive product strategy, product innovation, product testing and the creation of go-to-market plans for new product launches.

Product Marketing Manager, Facebook Monetization Responsibilities

• Drive product strategy, bridging short-term execution and long-term vision to execute innovation on the Facebook App Surface

Identify opportunities and represent the view of the market by conducting industry research, including deep quantitative, qualitative and competitive analysis

Analyze product performance, synthesize customer feedback and advocate improvements

Quarterback go-to-market efforts globally to support product launches and scaled adoption

Manage comprehensive, cross-functional activities including betas, positioning, policy and product documentation

Partner with the Product Management, Research, Engineering, Sales, Communications and other key teams

Minimum Qualifications

• 3+ years experience with experience working in a product marketing, management consulting, product strategy or equivalent function

BA/BS degree

Preferred Qualifications

• Partnered with product management and/or engineering to represent market requirements

Management consulting experience in advertising, media, or commerce business

Digital advertising experience including understanding of digital advertising models both in the U.S. and globally

Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment

Experience with being resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact

Quantitative analytical experience and communication skills

Locations

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect.

Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.

$99,000/year to $151,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable.

In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.