Product Marketing Director

Position Type :

Full time

Type Of Hire :

Experienced (relevant combo of work and education)

Education Desired :

Bachelor of Commerce/Business

Travel Percentage :

1 - 5%

Job Description

Are you ready to unleash your full potential? We're looking for people who are passionate about payments to chart Worldpay's path to being the largest and most-loved payments company in the world.

About Payrix:

Payrix is a global team of passionate software, payments, and financial services experts who provide vertical software companies with an all-in-one platform and a white-glove approach to capitalize on the opportunities for growth, innovation, and transformation within embedded payments. As the next-generation platform, Payrix enables developers to easily integrate, adapt, configure, and extend to suit their software user's evolving needs. Founded in 2015, Payrix is driving the phenomena to turn software companies into FinTech companies and transform offline and digital businesses.

In alignment with Payrix's strategy to expand its offerings around the world, Payrix was acquired by Fidelity National Information Services (FIS) in February 2022. The acquisition has allowed both companies to further innovate and disrupt the payments as a service space. Backed by FIS global, Payrix is well funded, resourced and positioned to be a disruptor in the embedded payments space.

About the Role & Team:

We are looking for an experienced product marketing leader who's built and shaped product marketing teams at rapidly scaling tech companies. You are relationship-driven, creative, take pride in an extremely high level of execution and in your ability to create trusting relationships across product, marketing, sales, and more. You use data and customer insights to make decisions, lead with empathy, are passionate about infusing the Voice of Customer into all you do, and a leader who cares deeply about your team and nurturing great talent.

You'll help shape the Payrix / Worldpay for Platforms narrative in market and ensure that we are innovative, creative and stand out.

Reporting to the Head of Product Marketing and Go-to-Market, this role is highly cross-functional and will require strong aptitude in short term execution of product launches and building and selling a long term vision with our customers. You'll be at the exciting intersection of strategic product roadmap decisions and a massive market transformation for our customers, leading a fast-paced marketing team that has the permission and mandate to think big.

What you will be doing:

• End-to-end ownership of product marketing to partners, including defining the vision and strategy for driving attach rates and use

• Build rigor and process for product launches, leading to increased awareness, usage, adoption and revenue

• Create and continually refine messaging for our products, focusing on value to the customer and differentiating us in the market

• Identify ideal customer profile and build highly targeted messaging for our priority market segments and personas

• Collaborate with our GTM Enablement team to ensure all market-facing teams are trained and able to speak effectively about the challenges buyers face and how we can solve those problems

• Partner with Product Management to inform product development

• Gather, synthesize, and disseminate market and competitive intelligence throughout the organization in actionable way

• Leverage win/loss analysis to create change to better meet the needs of the market

• Represent the voice of the market/customer in internal discussions

• Lead, manage, and mentor a growing product marketing team

• You're a top-tier product marketer with playbooks for messaging, positioning, customer stories, ROI models, ICPs, and other foundational elements for go-to-market strategy

• You know how to move fast, make an impact, be scrappy and polished at the same time

• You are a relationships-first person and care deeply about your team, peers and partners

• You have a strong sense of personal responsibility and get in the weeds with your team

• Highly articulate and able to work effectively in a matrixed organization

• Demonstrated direct management experience with product marketers

• Values diversity, equity, and inclusion; will embrace and prioritize it, and make it part of your culture

• Articulate and clear communicator that can successfully communicate across all levels within the organization, including business leadership and clients

• Payments, FinTech or Financial Services market experience ideal

• Ambitious and driven towards excellence

What you bring:

• 10+ years of B2B marketing experience, with 5+ years of dedicated Product Marketing experience, including direct management experience with product marketers

• Ability to work across multiple disciplines, including Brand, Digital, Product Management, Content and Sales to drive successful, measurable outcomes

• Experience working in the B2B SaaS, payments and / or eCommerce space with a history of scaling B2B SaaS go-to-market motions

• Familiarity with marketing to small and mid-market businesses

• Experienced team leader with proven leadership skills and demonstrated ability to scale product marketing's impact Highly analytical with a strong understanding of ROI and how to prioritize initiatives based on data-driven insights that support courses of action

• Ability to listen and build authentic connections with customers and teammates, translating customer insights into actionable insights for the broader organization

• Passion for working in and managing a fast-paced and collaborative environment

• Bachelor's degree in marketing, business administration or a related discipline or the equivalent combination of education, training, or work experience. Post-graduate education desired.

What we offer you:

• A competitive salary and benefits

• A variety of career development tools, resources and opportunities

• The chance to work on some of the most challenging, relevant issues in the payment industry

• Time to support charities and give back in your community

FIS is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $143,040.00 - $240,310.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.

Privacy Statement

FIS is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how FIS protects personal information online, please see the Online Privacy Notice.

EEOC Statement

FIS is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here

For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

Sourcing Model

Recruitment at FIS works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. FIS does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

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