Product Marketing Coordinator

Single Digits Bedford , TX 76021

Posted 2 months ago

Who We Are:

Single Digits is a leading global provider of High Speed Internet Access (HSIA) management and support solutions, guest management software and technical support services. We offer a complete guest HSIA solution, including components of IP network design, engineering, professional services, ongoing maintenance, networking monitoring, multi-lingual support, revenue reporting and authentication tracking.

Our innovative Broadband Authentication Platform (BAP) empowers properties to tailor their HSIA to the unique needs of a variety of industries, including hospitality, multi-dwelling unit (MDU), property management, health care, government, education, travel and more. Thanks to our managed service business model, our clients can boost revenues, strengthen customer loyalty and better promote their own brands without capital expenditures. In short, we build wicked good WiFi and we service it well so that our customers can sleep well at night.

Who You Are:

You are part of the team that defines the solutions that Single Digits sells. You are the kind of person that thrives in a team environment and have the innate ability to build relationships across all parts of the organization. You are an excellent communicator in all forms and you manage your time well.

What You'll Do:

You'll focus on bringing products and features to market by making sure the sales team understands how to sell them, and making sure customers understand how to use them. In a typical day, you'll work closely with the Product Manager, and with the Sales, Marketing and Product teams, responsible for driving the demand, usage, and overall success of new products. In addition, you'll also be responsible for the following:

  • Working with all departments to drive successful new product launches

  • Providing training and marketing documentation, including data sheets, product positioning, and features/advantages/benefits

  • Driving product adoption and usage, and collecting customer testimonials

  • Setting a marketing and promotion plan for new products that helps the sales team succeed

  • Defining clear go-to-market plans with messaging and positioning that differentiates Single Digits from the competition

  • Focusing on existing customers, by defining which new products and features will meet their needs

Requirements

To be successful in this role, you should have the following:

  • Degree in Marketing, English, Journalism, Communications or a related field

  • Professional experience with marketing or technical writing in a high-tech environment

  • Experience with Microsoft Office and Adobe tools. Experience with Madcap Flare or equivalent publishing software (preferred)

  • Strong communication skills and time management

  • Ability to work with minimal supervision

  • Strong organizational skills to meet tight deadlines

  • Familiarity with IT services and network design (preferred)

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Product Marketing Coordinator

Single Digits