Product Marketing Analyst III

Oakwood Worldwide Long Beach , CA 90802

Posted 2 months ago

Are you a problem solver with an analytical mind? Can you pull together all the pieces of the puzzle to create data driven marketing strategies? Then Oakwood has a great opportunity for you!

Oakwood is the leading provider of choice in corporate housing and serviced apartments. We are the best at what we do by achieving success for our employees and customers around the world. At Oakwood we value our customer's comfort and ability to feel at home. We keep our word, we take action, celebrate diversity, work together as a team, and never settle for less! Promoting an empowering work environment is important for us as well as offering competitive compensation and a generous benefits package.

What's in it for You?

Oakwood associates enjoy a creative and diverse work-life. We offer you career development opportunities, and empowering work environment, and a myriad of recognition and awards. For this role, we are pleased to offer a competitive compensation plan as well as these benefits:

  • Medical, Dental and Vision Coverage

  • Prescription Drug Programs

  • Company Paid Life and AD&D Insurance

  • Short and Long-Term Disability Insurance

  • Life Insurance for Associate and Family Members

  • Multi-faceted Learning Opportunities

  • Educational Reimbursement

  • Paid Vacation, Sick Days, and Holidays

  • Bonus/Incentive Potential

  • Child Care Reimbursement Plan

  • Direct Deposit Payroll

  • And Much More!

Marketing Analyst III Product Management Focused

  • Gain insight into customer use of current products, untapped opportunities and buyer personas through interviews, surveys, focus groups and sales data

  • Conduct competitive research, including comparison of product pricing, features, positioning and UI/UX design

  • Analyze competitive data, internal and external surveys and customer interviews to identify market trends, understand the buyers' decision process and how it resonates with our targeted buyers, and determine product pricing

  • Evaluate projects using relevant KPIs to position products in a manner that supports feedback from existing and prospective customers

  • Create product content such as case studies, videos, website copy and blog posts; create training materials and training programs for the outside sales team; and deploy integrated campaigns across multiple marketing channels

  • Assess the effectiveness of the marketing programs that support the products on an ongoing basis, and report back to the business on required changes

  • Develop client-facing sales tools that facilitate the selling process

  • Plan and take part in the launch of product updates involving several different departments and establish timescales for development of new features with product management and IT

The Ideal Candidate Will Have:

  • Bachelor's Degree in Marketing or related field required / Master's Degree a plus

  • 5+ years' experience in Product Marketing

  • 2+ years' in market-facing role (developing client-facing materials and campaigns)

  • Experience in performing market analysis & use of Google Analytics & Web Trends

  • Ability to perform comfortably in a fast paced, deadline-oriented work environment to prioritize, plan and execute many complex tasks simultaneously

  • Ability to collaborate and effectively work as a cross-functional team leader and demonstrate excellent interpersonal written and verbal communication skills

  • Large scale event management a plus

Oakwood is the premier global provider of Corporate Housing Solutions

Headquartered in Los Angeles, California, Oakwood is the world's largest provider of high quality furnished and unfurnished accommodations. We provide the advantages of far-reaching resources, unparalleled expertise, and the industry's most personalized customer service through a tightly integrated staff of highly trained professionals. Our company is staffed by bright, organized and dependable people driven by a common company goal: to help us accomplish great things through exemplary customer service to our clients and to our peers. We truly believe in treating our Customers and Associates the way we would like to be treated.

If you want to work in a fun, pro-employee, professional environment, join our industry leading team today!

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Product Marketing Analyst III

Oakwood Worldwide