Product Manager

Job Description

Responsibilities

• As Product Manager, you will lead situation analysis for multiple products lines within assigned product portfolio and provide key inputs to the overall Strategic Business Unit's (SBUs) strategic plan

• Manage product line areas to achieve P&L objectives, drive innovation and collaborate across functions.

• Lead pricing decisions for multiple lines within assigned product portfolio driving revenue and margin contribution to achieve P&L objectives.

• Define market segment priorities and partner with Channel Marketing to establish Go To Market strategies and plans to achieve P&L objectives.

• Develop and execute on product plan conducting ongoing analysis to align timing and resources.

• Partner with Global Product Development on product plan execution.

• Lead cross-functional product development teams and provide marketing leadership at tollgates.

• Provide direction on value proposition, unique selling proposition, price, margin and supply for new product development.

• Own product lifecycle management for assigned product portfolio, including all product launches and plans for discontinued product.

• Partner with Innovation on the definition and scoping of projects. Ensure alignment with brand and SBU objectives.

• Develop product training content to be delivered internally (to Sales team) and externally (to customers) by Channel Marketing.

• Partner with Marketing Services/Digital to develop 2D, 3D and digital product collateral.

• Partner with Global Brand Marketing to ensure alignment of product with brand plan.