Product Manager, Digital Asset Management

Capital One Vienna , VA 22181

Posted 3 months ago

Towers Crescent (12066), United States of America, Vienna, Virginia

At Capital One, we're building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

Product Manager, Digital Asset Management

Keep reading if:

  • You have a passion for large-scale content, enterprise content management, digital asset management, and other systems that power and deliver world-class content strategies.

  • You like working with cross-functional teams with enterprise-wide scope to help the company deliver on top-level business objectives.

  • You're driven to build intuitive experiences that start with the customer.

  • You love creating order from chaos in the content space and understand the challenges of doing so in a highly complex business environment.

What you'll do:

  • Define and lead the execution of Digital Asset Management strategy and roadmap to support the objectives of business segments

  • Provide authoritative, inspired, and well-informed DAM subject matter expertise, and serve as a thought leader for incorporating DAM functionality into business initiatives

  • Integrate Digital Asset Management into the enterprise content management ecosystem for seamless use for both internal and external marketing channels used across the organization

  • Promote proper use and interdepartmental collaboration for maintaining, governing, and managing access to an extensive repository of marketing assets

  • Manage and prioritize the DAM product backlog to maximize business value, speed, and quality while making the best use of development team resources

  • Serve as the first level of acceptance of products and features designed and developed by the team

  • Work across lines of business with cross-functional teams who publish customer-facing content on our digital platforms to create (and advocate) an enterprise-wide content curation and reuse strategy.

  • Develop relationships with internal customers and position yourself as a valued, strategic consultant, thought leader, and partner within the domain of content organization and scalable content management.

  • Contribute to the development and execution of an enterprise wide content marketing strategy that leverages multiple systems (CMS, WCM, DAM, etc) to form a world-class, integrated content marketing platform.

  • Manage enterprise-wide content taxonomy and strategy for leveraging taxonomy to support intelligent content experiences across channels.

What we're looking for:

  • You know how business, creative, and technical teams work together and are comfortable collaborating across disciplines.

  • You've successfully aligned multiple teams (some with differing perspectives) around a vision while bringing them along the journey.

  • You have a background in syndication, dynamic content, and personalization and the possibilities excite you

  • At one point in your career, you've been in the weeds in content and understand the perspectives of content creators.

  • Content modeling makes all the sense in the world to you

  • You understand content marketing and how it can be seamlessly deployed across channels.

  • You are comfortable defining a new role and the possibilities that it entails

  • Comfort working in white space/ambiguity and finding the path through it

  • Ability to pivot while staying focused on making progress towards a larger vision

Basic Qualifications:

  • Bachelor's Degree or MIS or military experience

  • At least 3 years of experience with enterprise content management systems

  • At least 3 years of experience with data taxonomies

  • At least 1 year of experience with DAM, DMP, tag management and data collection systems

Preferred Qualifications:

  • Master's Degree in MIS or marketing

  • 1+ year of experience with Bloomreach, Nuxeo, Bynder

  • 1+ year of experience managing data used in real-time personalization

  • At this time, Capital One will consider sponsoring a new applicant for employment authorization for this position.

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Product Manager, Digital Asset Management

Capital One