Producer, Creative Services

The E.W. Scripps Company Tampa , FL 33602

Posted 3 months ago

Primary Purpose

The Producer, Creative Services is responsible for writing and producing on-air promotions, proof of performance, and station sponsorship spots.

Key Activities

  • Conceptualize, write and edit on-air promotional spots for news, programming, web and special projects using multiple platforms

  • Works closely with reporters and management staff on story development and promotional script ideas

  • Organize promotion projects

  • Interact with and respond to social media audiences

  • Analyze rundowns to coordinate the best on-air, social and digital marketing materials

  • Provide analysis for digital audience engagement and review

  • Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth

  • Work closely with the team on story development and promotional script ideas

  • Work closely with affiliates to support programming on air and online

  • Perform other duties as needed by management

Skills

Education & Experience/Certifications

  • High School diploma (or GED) required. Bachelors degree preferred

  • 1 - 3 years experience of writing or editing in local broadcast preferred

  • At least two (2) years professional broadcasting marketing/promotions/creative services experiences required.

Skills & Abilities

  • Knowledge of social media maintenance

  • Understanding of Nielsen rating sheets

  • Working knowledge of current creative suite for product development

  • Superb attention to detail, time management skills, and strong communication skills

  • Knowledge of post production television editing suites, with emphasis on Adobe Creative Suite

  • Experience working with camera, audio and light equipment

  • Working knowledge of MAC systems

Work Environment

  • Must be able to lift up to 75 pounds.

  • Yes - Valid driver's license and good driving record required. In addition, proof of insurance and liability coverage may be required.

Additional Requirements

  • Must be able to lift up to 75 pounds.

  • Valid driver's license and good driving record required. In addition, proof of insurance and liability coverage may be required.

About Scripps

The E.W. Scripps Company (NASDAQ: SSP) advances understanding of the world through journalism. As the nation's fourth-largest independent TV station owner, Scripps operates 60 television stations in 42 markets. Scripps empowers the next generation of news consumers with its multiplatform news network Newsy and reaches growing audiences through broadcast networks including Bounce and Court TV. Shaping the future of storytelling through digital audio, Scripps owns top podcast company Stitcher and Triton, the global leader in technology and measurement services. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, "Give light and the people will find their own way."

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis on race, sex, sexual orientation, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.


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Producer, Creative Services

The E.W. Scripps Company