Union Charlotte , NC 28203
Posted 2 weeks ago
Union is a creative & performance marketing agency that creates omni-channel campaigns, unleashing creativity on a data-driven world, helping brands produce memorable, measurable and repeatable results.
We’re looking for a PPC Specialist with proven experience in digital marketing using paid media. Preferred experience in the following platforms: Google Ads (Search & Shopping), Microsoft Advertising, and Google Analytics. Experience on Search Ads 360 and Amazon Advertising is a plus. Candidates should have 4+ years of industry experience and at minimum 4 years of Paid Media experience. Candidates should be authorized to work in the U.S. at this time.
The ideal candidate will have both a collaborative mentality and a data-driven mindset that can drive positive ROI through paid media channels. This person will be responsible for leading our paid media team across a variety of clients from strategy execution, planning, campaign structure management, campaign optimization, bidding strategies, and measurement. An in-depth understanding of how to conduct keyword research and optimize keywords based on campaign objective is required. Your daily responsibilities will also include tracking and steering the PPC channels campaigns towards the client’s KPIs whilst also providing insight into performance in the form of weekly status updates, monthly reporting and quarterly business reviews.
What we're looking for:
Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have: