Partner Marketing Program Analyst

Description

Bring your IT career and talents to CDW, where you can have a greater impact, be inspired by our mission and excited about your career and future. A Fortune 200 leader, we're the driven professionals and technology experts companies turn to most to solve their IT challenges.

The Marketing Analytics team is passionate about creating marketing and sales stories from data, research and insights. This team serves as a source of knowledge of CDW customers, providing research and insights to Marketing focused stakeholders. They develop research and performance analyses to drive strategic decision-making and planning to create more targeted, relevant messaging and improve ROI. This particular role of Partner Marketing Program Analyst is responsible for helping support data analysis and insights-based reporting to optimize multi-channel marketing campaigns and better understand CDW's customers. The Partner Marketing Program Analyst will present key marketing analytics findings to Marketing stakeholders, PPM stakeholders, and executive level representatives from CDW partners as to identify data-driven insights and find areas of opportunities. This program analyst will also influence campaign and partner strategy utilizing marketing performance metrics.

Key Areas of Responsibility

• Present marketing effectiveness reporting to wide range of internal and external stakeholders, which includes finding insights which can be understood by a broad audience.

• Collaborate with marketing planning to provide data-driven strategic marketing recommendations.

• Help support the evaluation of ongoing analytics and insights needs from stakeholders.

• Establish & maintain strong relationships with key stakeholders in Marketing, PPM, Digital, and with CDW partners to drive actionable insights.

• Accurately differentiate the contributing marketing signals from the noise in evaluation of multi-channel campaign analytics.

• Support the leveraging of marketing channel and advanced customer analytics to assess and make strategic recommendations to improve company performance.

• Design and produce standard reports on a quarterly basis and support requests for ad-hoc analysis.

• Evangelize partner feedback with channel stakeholders.

• Maintain high-level understanding of product/solution offerings of key partners.

• Assist in training of other departments on how to utilize marketing analytics reports.

Education and/or Experience Qualifications

• Bachelor's degree in business, communications, public relations, information systems, statistics, mathematics, economics, computer science, or engineering and 3 years of analytics experience with sales analysis, financial analysis, economics, or statistics OR 7 years of experience of analytics with sales analysis, financial analysis, economics, or statistics

Required Qualifications

• Proven record of successful project management and organizational skills.

• Proficient with Microsoft Office; Excel, Word, Outlook, and PowerPoint.

• Record of developing and maintaining strategic relationships.

• Excellent written and verbal communication skills with the ability to effectively communicate at all levels internally and externally.

• Strong analytical skills. Ability to problem solve independently. Able to analyze large volumes of raw data, draw conclusions, and develop actionable recommendations.

• Highly detail oriented with the ability to handle multiple projects simultaneously in a fast-paced environment.

• Proven ability to identify areas of opportunity for existing practices/processes and execute appropriate improvements.

• History of balancing multiple priorities simultaneously with the ability to adapt to the changing needs of the business while meeting deadlines.

Preferred Qualifications

• 1 year analytics experience, including but not limited to: marketing analysis, marketing strategy/planning, database marketing, marketing automation, market research, sales analysis, financial analysis, econometrics, or statistics.

• Experience presenting data and/or marketing stories.

• Tableau experience a strong plus.

Who we are:

CDW is a leading technology solutions provider to business, government, education and healthcare organizations across the globe. Our fingerprints can be found on technology in workplaces of more than 250,000 companies; from fresh-faced start-ups to international conglomerates. With the breadth of products and services we offer, there is no request too big or too small.

What you can expect from us: Culture, coworkers, careers.

CDW is not only the People Who Get IT but the People who get People. Our relationships are fueled by our deep expertise and grounded in the CDW Way. Our empowering leadership makes things happen and inspires their teams to do the same. From the teammates beside us to the leaders who guide us, we move forward together. At CDW, you'll work with people who inspire you. People with positive, success-driven attitudes who you will learn from and forge strong relationships with. Bring your best true self-and your best ideas-to CDW. Because diverse perspectives bring forth better problem solving-and better solutions for our customers on a rapidly evolving technology landscape.

Equal Opportunity Employer, including disability and protected veteran status

Benefits overview: https://cdw.benefit-info.com/