Sorry, this job is no longer accepting applications. See below for more jobs that match what you’re looking for!

Paid Social Analyst - Bath & Body Works Direct- Columbus, OH

Expired Job

L Brands Reynoldsburg , OH 43069

Posted 2 months ago

Description

This is an individual contributor position that supports the paid social channel. Position is also responsible for analysis for each campaign to identify performance trends and make optimizations.

RESPONSIBILITIES

  • Oversee execution for paid social. This includes understanding each program within the channel, ensuring performance/ROAS goals are met & monitored daily, communicating expectations with cross functional partners, managing deliverables to external partners (including creative and calendars) and ensuring deadlines are met.

  • Partner with Manager to help develop strategies and execute programs to increase sales and drive the customer mix for the brand. Understand and develop targeting and goals by audience and customer segment.

  • Own vendor relationship for daily execution, strategy and targeting execution of all programs within the channels.

  • Assist with the set up and launch of new vendors

  • Collaborate effectively with cross-functional teams including analytics, brand and finance partners to strategize, read and react to drive the business.

  • Learn about existing processes within paid social programs and drive execution, as well as provide insight & analysis back to the business

  • Assist in the creation and building of weekly & monthly reports

  • Responsible for partner insertion orders and invoices to ensure monthly budgets are aligned with finance and manager

  • Analyze campaign results and trends to make recommendations to the team around strategy and approach.

  • Conduct meaningful tests to improve creative messaging, bid structures, audience segments, etc.

  • Maintain testing results documents to reference performance and develop step by step weekly testing strategies

  • Responsible for set up, organization and agenda of weekly partner meetings

Qualifications

  • Ability to build strong relationships and establish clear lines of communication with internal and external partners

  • Detail oriented with strong organizational skills

  • Able to adapt to shifting priorities, demands and timelines

  • Strong work ethic and positive can-do attitude

  • Excellent analytical skills, including experience reviewing campaign performance results and making recommendations for future action

  • Proven ability to draw insights from the data

  • Excellent written and verbal communication and organizational skills as well as the ability to work in a growing company with increasing needs

  • Proficiency in excel and PowerPoint

  • Intellectual curiosity

EXPERIENCE

  • Bachelor's Degree Marketing, Communication or analytical emphasis

  • 2-4 years' work experience in paid social marketing & advertising

  • Experience in retail a plus

  • Experience in providing financial analysis and presenting information

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Associate Art Director Loya...

L Brands

Posted Yesterday

VIEW JOBS 7/20/2018 12:00:00 AM 2018-10-18T00:00 Description The Associate Art Director is responsible for developing compelling and impactful designs that drives customer engagement with the Brand's first-ever Loyalty program as well as conceptualizing and executing the editorial content for the Brand's first-ever mobile app. RESPONSIBILITIES: * Design/execute best in class editorial-style designs & campaigns * Partner with Sr. Copywriter in creative conceptualization, contributing compelling and innovative ideas * Collaborate with Art Directors, Associate Creative Director & Marketing Strategy team to ensure concepts and designs are on brand and meet marketing and program objectives * Ensure concepts and designs are consistent across all marketing vehicles – app, website, digital advertising, social media (paid and organic), videos, presentations and print collateral. * Consistently meets project deadlines Qualifications QUALIFICATIONS: * Artistic and creative talent - a strong sense of design/style with impeccable design fundamentals * Excellent knowledge of best practices for Digital content with a particular focus on retail or consumer products * Marketing/Retail sensibility - good understanding of the rapidly evolving digital marketplace & social platforms * Ability to brainstorm and develop creative concepts as well as sell/present ideas to leadership * Discerning, brand-sensitive eye for editorial design * Collaborative, inclusive and flexible team member * Resourceful self-starter who takes action and responds quickly to change with a positive attitude * Highly organized with excellent attention to detail * Ability to manage multiple priorities and meet deadlines in a fast-paced environment * Strong communication skills required * Ability to maintain a positive, healthy perspective in difficult situations * Maintains high work standards * Shows a passion for the work that inspires others EXPERIENCE REQUIRED: * 7-10 years in a creative team environment * Minimum of 5 years web design experience * e-commerce, social media, blog, and/or mobile app experience strongly preferred * Retail/fashion/retail or beauty experience * Expert level in Adobe Creative Suite * Expert in mobile asset optimization * Strong editorial content design experience with a major retail/fashion brand * Proven ability to balance aesthetic, technical, and business aspects of workload * Basic working knowledge in mark up software (ie: Spectrr) * Basic working knowledge in creative prototype software (ie: InVision) * Basic working knowledge of Web Development, HTML, Javascript, CSS * Proven ability to stay within technical guidelines such, file and page sizes, and app template structure * Project/brand and people management experience a plus * MAC proficient L Brands Reynoldsburg OH

Paid Social Analyst - Bath & Body Works Direct- Columbus, OH

Expired Job

L Brands