Sorry, this job is no longer accepting applications. See below for more jobs that match what you’re looking for!

Paid Social Analyst - Bath & Body Works Direct- Columbus, OH

Expired Job

L Brands Reynoldsburg , OH 43069

Posted 7 months ago

Description

This is an individual contributor position that supports the paid social channel. Position is also responsible for analysis for each campaign to identify performance trends and make optimizations.

RESPONSIBILITIES

  • Oversee execution for paid social. This includes understanding each program within the channel, ensuring performance/ROAS goals are met & monitored daily, communicating expectations with cross functional partners, managing deliverables to external partners (including creative and calendars) and ensuring deadlines are met.

  • Partner with Manager to help develop strategies and execute programs to increase sales and drive the customer mix for the brand. Understand and develop targeting and goals by audience and customer segment.

  • Own vendor relationship for daily execution, strategy and targeting execution of all programs within the channels.

  • Assist with the set up and launch of new vendors

  • Collaborate effectively with cross-functional teams including analytics, brand and finance partners to strategize, read and react to drive the business.

  • Learn about existing processes within paid social programs and drive execution, as well as provide insight & analysis back to the business

  • Assist in the creation and building of weekly & monthly reports

  • Responsible for partner insertion orders and invoices to ensure monthly budgets are aligned with finance and manager

  • Analyze campaign results and trends to make recommendations to the team around strategy and approach.

  • Conduct meaningful tests to improve creative messaging, bid structures, audience segments, etc.

  • Maintain testing results documents to reference performance and develop step by step weekly testing strategies

  • Responsible for set up, organization and agenda of weekly partner meetings

Qualifications

  • Ability to build strong relationships and establish clear lines of communication with internal and external partners

  • Detail oriented with strong organizational skills

  • Able to adapt to shifting priorities, demands and timelines

  • Strong work ethic and positive can-do attitude

  • Excellent analytical skills, including experience reviewing campaign performance results and making recommendations for future action

  • Proven ability to draw insights from the data

  • Excellent written and verbal communication and organizational skills as well as the ability to work in a growing company with increasing needs

  • Proficiency in excel and PowerPoint

  • Intellectual curiosity

EXPERIENCE

  • Bachelor's Degree Marketing, Communication or analytical emphasis

  • 2-4 years' work experience in paid social marketing & advertising

  • Experience in retail a plus

  • Experience in providing financial analysis and presenting information

See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Test Lead Internet Projects Bath & Body Works Direct

L Brands

Posted 7 days ago

VIEW JOBS 12/12/2018 12:00:00 AM 2019-03-12T00:00 Description Position Description: The Test Lead manages functional User Acceptance Testing and End to End testing activities on small to large projects, for Bath & Body Works Direct. The scope of the role encompasses test case creation, bug tracking (loading defects, managing priority/dupes), bug status reports and managing defect calls as needed with all developers and project team. The Test Lead may also develop a recommended approach for documenting test cases and tracking defects to make the execution as barrier-free as possible for testers, and giving the correct information to the developers. For smaller projects, this person will also be a tester. This role will likely manage testing for multiple smaller projects concurrently. The Test Lead will work in partnership with the Project Manager/Business Analyst to gather requirement documentation to create test cases with expected results. This role will also be responsible for facilitating test execution and the defect management process. The test lead will report status to project leadership regularly and will own the identification and escalation of any issues or risks for the testing work stream on the project. The Test Lead will use tools such as excel and JIRA to manage the test bed and defects. This role may also have involvement on supporting internal developers to run Unit Testing/QA prior to code being tested in UAT. In the future, this role may support the defect process for test automation, though creating the scripts/running the automated testing is not in scope of this role. The Test Lead may also support documentation creation as our projects ebb and flow. Additionally, this role will support production site issues through the Customer Insights tool ForeSee and possibly other tools. ForeSee is a survey and feedback tool where the Test Lead will manage the day-to-day results and roll up customer insights into actionable lists or recommended fixes/projects to be reviewed with the Manager, Internet Projects & Site Experience. Qualifications Position Qualifications * 5+ years experience in test / UAT leadership roles. * Bachelor's degree in IT or equivalent experience. * Retail / eCommerce testing experience is required. * Experience in Customer Insight tools is preferred. * Expert in functional testing process, including test scope identification, test requirements management, test case development, test scheduling, and defect management. * Independently documents and presents test strategies / plans to project and business leaders. * Experience partnering with multiple resources on projects. * Exhibits strong written and verbal communication skills with IT and Business audiences. * Excels at working in a project environment and on cross-functional and geographically dispersed teams. * Consistently delivers day-to-day assignments with a high level of quality and attention to detail. * Independently develops key deliverables and publishes without supervisor review. * Proactively applies a systematic approach to data gathering and analysis to make key decisions that are supported by facts. * Able to influence others without authority in order to drive decision-making and solutions. An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual's race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States. L Brands Reynoldsburg OH

Paid Social Analyst - Bath & Body Works Direct- Columbus, OH

Expired Job

L Brands