Summary: The Fleetcor in-house search team is looking for a Paid Search Manager to run multiple B2B accounts in the payments space. This position will drive paid search execution and reporting, contributing measurable revenue to the bottom line.
This is a unique opportunity to join a fast-growing team within a Fortune 1000 and be a part of our unprecedented digital transformation.
Manage and optimize enterprise-level paid search accounts in Google and Bing utilizing Adobe Advertising Cloud for Search (formerly AMO) to maximize overall conversions and sales revenue.
Oversee the daily performance and hands-on management of search campaigns.
Track budget pacing and manage budget in search engines and Ad Cloud.
Make regular optimizations to campaigns including bid optimizations, keyword optimizations (through keyword expansion and negative keyword additions), audience optimizations, bid-adjustment optimizations, etc.
Write ad copy for search ads and work with legal teams for approval before implementing.
Maintain performance reports and clearly communicate campaign updates, progress reports, timelines, and test results to various stakeholders on a regular basis.
Perform data analyses with insights from Adobe Analytics and Ad Cloud. Identify the most relevant opportunities, communicate learnings and develop optimization plans.
Provide recommendations for testing of messaging, destinations, keywords, tactics, audiences, etc.
Stay current with all SEM industry trends and be on top of emerging SEM technologies, opportunities, and innovations.
Assist with Search Engine/Adobe Ad Cloud configuration, reporting, and automated bid algorithms.
Minimum 2 years' experience as a Paid Search Marketing professional, running enterprise-level (monthly budgets greater than $100K) SEM campaigns in-house or at an agency with Adobe Advertising Cloud/Media Optimizer. (required)
Experience with Adobe Ad Cloud/Adobe Media Optimizer & Adobe Analytics (required)
Proven track record of improving ROI from paid search.
Experience building, bulk editing, and optimizing campaign, keywords and ads within Google Ads & Bing Ads Editor platforms.
Ability to thrive in a fast-paced, corporate environment working individually and with teams.
A love of data and attention to detail - highly organized and analytical.
Ability to communicate technical information and complex data clearly and effectively to non-technical audiences.
Solid understanding of Microsoft Office applications, including advanced Excel skills.
About the Company:
FLEETCOR Technologies, Inc. ("FLEETCOR") is a leading global provider of business payment solutions. We help companies of all sizes control, simplify and secure payment of various domestic and cross-border payables using specialized payment products. We serve businesses, partners, merchants, consumers and payment networks in North America, Latin America, Europe, and Asia Pacific.
(as of December 31, 2019)
Our payment solutions provide our customers with a payment method designed to be superior to and more robust and effective than what they use currently, whether they use a competitor's product or another alternative method such as cash or check. We group our payment solutions into five primary categories: Fuel, Lodging, Tolls, Corporate Payments and Gift. Each category is unique in its focus, customer base and target markets, but they also share a number of characteristics: customers are primarily businesses, have recurring revenue models, have specialized networks which create barriers to entry, have high margins, and have similar selling systems.
FLEETCOR enjoys global recognition including:
Despite many advances in our industry, the majority of business payments are still made with outdated and inferior payment methods, such as checks and cash. We envision a business world where every purchase is controlled, every payment is digital, and every payment-related decision is well-informed. In this future paperless state, payments will require little to no time to manage, leaving companies with more time for what matters most: activities that grow their businesses.
FLEETCOR's mission is to provide businesses with a better way to pay, by replacing outdated payment methods such as checks and cash, and displacing the incumbent providers of those methods. Through the digitalization of payments, we create and support robust ecosystems which benefit all participating constituents: payment-making customers, payment-accepting merchants, tax-collecting governments, and FLEETCOR.
Our Commitment to Diversity, Equality, Inclusion, Belonging
Together we can foster true belonging. We know different ideas, perspectives and backgrounds lead to better innovation and results. We are therefore committed to building and nurturing a culture of diversity, inclusion, and belonging by:
Welcoming people of different backgrounds, cultures, ethnicities, genders, and sexual orientations;
Empowering our people to share their experiences and ideas through open forums and individual conversations; and
Valuing each person's unique perspectives and individual contributions.
Embracing diversity enables our people to "make the difference" at FLEETCOR.
FLEETCOR's culture reflects our history of fast growth and our continued drive for results. Our entrepreneurial spirit remains strong across our global workforce, and we reinforce these principles in our five core values:
Innovation: Figure out a better way
Execution: Get it done quickly
Integrity: Do the right thing
People: We make the difference
Collaboration: Accomplish more together
These values guide all of our employees and are infused in all aspects of our Company. We are, as a team, united through these shared values and our mission to provide "a better way to pay."
Our values foster an inclusive culture through the expectation that all employees will treat each other with respect and appreciate the diversity of identities, thoughts, backgrounds and styles. Our commitment to fostering an inclusive culture has never been more essential than in this moment of national reflection. We must always celebrate the diversity of our company and our communities.
We strongly believe that the quality and diversity of our workforce provide FLEETCOR with a competitive advantage, and that our problem-solving and solution-building efforts are greatly enhanced when we harness the collective thinking of a diverse group of people with unique experiences and perspectives.
FLEETCOR's COVID-19 Hiring Guidelines:
Due to COVID-19, most of our employees are temporarily working from home. In addition, FLEETCOR implemented a virtual interviewing and hiring process, engaging with talent by phone or video and onboarding new employees remotely. We value the safety of each member of our community because we know we're all in this together.
Equal Opportunity/Affirmative Action Employer:
FLEETCOR is an Equal Opportunity Employer. FLEETCOR provides equal employment opportunities to all employees and applicants without regard to race, color, gender (including pregnancy), religion, national origin, ancestry, disability, age, sexual orientation, gender identity or expression, marital status, language, ancestry, genetic information, veteran and/or military status or any other group status protected by federal or local law. If you require reasonable accommodation for the application and/or interview process, please notify a representative of the Human Resources Department.
For more information about our commitment to equal employment opportunity and pay transparency, please click the following links: EEO and Pay Transparency.
Pay Type Salary
Employment Indicator Employee