Go Local Interactive Overland Park , KS 66204
Posted 1 week ago
Job Description
As a Paid Media Coordinator, you conduct research, analyses, and audits to support the strategy and optimization of our client's paid search marketing programs. Your ability to formulate metrics and create custom monthly reporting allows the Paid Media team to identify and implement tactics and best practices for each client. You thrive off of data and you constantly conduct ongoing professional research and education to stay up-to-date on industry trends.
Job Expectations
Support the strategy and optimizations for a group of paid search marketing programs
Help analyze and optimize campaigns through bid, keyword, and landing pages
Formulate metrics and create custom monthly reporting to measure company and client success
Pull, analyze, and organize data
Monitor the performance of marketing initiatives through monthly reporting and present recommendations
Manage and be a point of contact for a small group of assigned low-tier clients
Manage the implementation and optimization of social ad campaigns
Monitor short-term and long-term optimizations and development of product performance
Communicate information clearly and consistently to the appropriate internal product teams
Conduct ongoing professional research and education, staying up-to-date on industry trends
Qualifications
Job Qualifications
Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast-paced environment to effectively meet deadlines
Must demonstrate strong conceptual and written communication skills with a deep understanding of the English language (spelling, grammar, and vocabulary)
Must demonstrate the ability to effectively communicate both technical and non-technical information between internal product teams and external clients
Demonstrated proficient skills in Microsoft Office, including Excel, Word and PowerPoint
Must demonstrate strategic and analytical thinking when solving problems
Must demonstrate a basic understanding of digital marketing
Required Experience
Google Ads Certification preferred
Bachelor's Degree in Marketing, Mass Communications or another related field, or equivalent experience
Some advertising or digital agency experience preferred
Benefits/Perks:
Two (2) medical plan options with BlueCross BlueShield of Kansas City including generous company contribution
Dental, vision, basic/supplemental life insurance, short/long term disability, critical illness, accident insurance
401k retirement safe harbor plan available including generous company contribution
Fifteen (15) Paid Time Off (PTO) days your first year (hours earned each pay date)
Thirteen (13) paid holidays observed annually
Casual dress code
Free in-office snacks and Roasterie coffee
Company provided laptop
Company events and incentives with an unmatched company culture!
Travel
Schedule
Go Local Interactive is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Need Assistance? If you require assistance or reasonable accommodation for any part of the application or hiring process, please submit your request by email to careers@golocalinteractive.com. This contact information is for accommodation requests only, and should not be used to inquire about the status of applications.
Go Local Interactive