University Of San Francisco San Francisco , CA 94118
Posted 7 days ago
Job Title:
OGSSE Social Media/ Marketing Assistant
Job Summary:
The Office of Graduate Student Success and Engagement (OGSSE) in the School of Management (SOM) at the University of San Francisco (USF) is seeking an enthusiastic and detail-oriented Social Media/ Marketing Assistant to join our team. This position is perfect for a college student who possesses strong creative skills and a passion for social media marketing. As a Social Media/ Marketing Assistant, you will play a key role in promoting OGSSE's services, programs and events to students through engaging content and effective social media strategies. This is an exciting opportunity to gain hands-on experience in the field of digital marketing while contributing to the success of our department.
Full Job Description:
The ideal candidate will be available to work throughout both the fall 2023 and spring 2024 semester.
WHAT YOU WILL DO
Work alongside the OGSSE team to create actionable plans for social media campaigns and event promotions.
Build community by interacting with followers, students, and other USF offices and answer questions through social pages.
Monitor postings to ensure brand messages are consistent across marketing channels and mediums.
Attend bi-weekly OGSSE meetings to check-in on projects, share concepts and ideas, and stay collaborative within the team.
Utilize Canva or similar design tools to create visually appealing graphics, flyers, and other promotional materials for social media platforms.
Manage and update social media accounts, with a particular focus on Instagram, with engaging and informative content related to OGSSE resources and events.
Track and analyze engagement metrics, such as reach, impressions, likes, comments, and shares, to identify trends and optimize future social media campaigns.
Write captivating and concise captions that effectively communicate the value of our services, events, and resources to our target audience.
Conduct research to find relevant and trending hashtags for Instagram, incorporating them strategically into posts to maximize discoverability and engagement.
Monitor and respond to comments, messages, and mentions on social media platforms promptly and professionally.
Stay updated on industry trends, best practices, and emerging platforms to ensure our social media presence remains fresh and innovative.
Assist with other marketing and communication tasks as needed.
Capture photos at OGSSE events to post on social media.
Like all of our student employees, assist with general OGSSE questions, event operations as scheduled, and events as needed.
WHAT YOU BRING
Familiar with collaboration tools like Slack, Instagram, Facebook, TikTok and Google Suite
Familiarity with Canva
Ability to work independently, as well as within a team on larger projects
A strong sense of cultural trends and design
Comfort working within brand guidelines and templates to keep marketing cohesive, on-brand, and consistent
Collaborative skills and ability to take feedback and implement it into work
Strong social and communication skills, quick learner, and comfortable with a variety of organizational systems
Hunger to learn and grow with an open mind to new concepts, ideas, and design theories
Ability to work 15 hours per week during the academic year.
BONUS EXPERIENCE
Familiarity with the Adobe Creative Suite
Copywriting and/or proofing experience
Photography and/or Video experience (editing is a huge plus!)
Please submit your application with a resume and send us some examples of social media you love or have published yourself.
Full-Time/Part-Time:
Part time
Pay Rate:
Hourly
Salary Range :
$18.07
University Of San Francisco