In addition to the marketing we do around our Netflix original titles, we also invest in brand advertising, to strengthen the relationship between our titles and our brand, and reinforce the emotional relationship our members have directly with Netflix.
We're looking for talented individuals who are bold enough to take on advertising for a brand that makes movies and TV for a living. Our brand campaigns will stand shoulder to shoulder with beloved Netflix IP like Stranger Things and The End of the F*ing World, and will stretch across our global markets in North America, Latin America, Asia, and Europe. For an added degree of difficulty, we're pursuing these campaigns while we are also in the middle of developing our brand strategy.
You will need to have 10+ years working both agency and/or client side as a creative director, copywriter and/or art director and have worked with enough CMOs that you're an extremely strategic creative. You are equally strong at developing conceptual creative ideas as you are at writing a killer script or leading a complex TV shoot.
You're a big thinker and a details person at the same time and you're obsessed with craft. Your book and reel are full of award-winning groundbreaking work for iconic brands that shape culture.You excel at providing feedback and naturally make ideas from your colleagues and external partners better creatively and strategically. Most importantly you are exceptionally collaborative and truly believe that a good idea can come from anywhere.
You should have experience on global brands, and you should be able to prove your skill in navigating local cultural context and international production environments. Ideally you've worked internationally. This position reports to the VP, Brand & Editorial.
You'll understand our business deeply and build strong relationships with internal stakeholders from our content, product teams, consumer insights and international marketing teams. You're excited to be close to the business and make creative work that has business impact. You'll also bring with you a network of creative professionals that you love working with.
Above everything else, you have to be creative, and you have to absolutely love movies and TV.
In this role, you'll help shape strategic, insight-driven, creatively inspiring briefs. You'll lead creative development on ideas big and small, manage external creative partners, oversee the creative through production, and participate in campaign performance analysis. You'll get to produce a large volume of work that launches on a regular basis so you'll need to be comfortable working in a fast paced environment and juggling multiple campaigns.
You should have a ton of production experience across film, print and digital. You know how to take a good idea on paper and elevate it in execution by selecting the best partners and being deliberate and strategic with every single creative and logistical decision in production.
Because working with talent is critical to the role, you'll need to charm your way through challenges with talent in front of and behind the camera. You'll be a problem solver, anticipating issue before they arise, figuring out how to save money when necessary, and rolling with the punches when things go wrong.
Be sure to read through the Netflix culture deck. If this all sounds like your cup of tea, maybe you'll take The Crown.