Multimedia Specialist

Department Information

The Department of Resident Life serves a highly diverse population of approximately 12,500 undergraduate students living in traditional residence halls, apartments, and suites including some public/private partnership apartment communities. About 46% of all resident students are enrolled in twelve living-learning programs covering a wide array of academic areas.

Resident Life employs a diverse workforce of 88 full-time and graduate staff members and about 600 undergraduate student staff members. The Department values respectful, equitable, and inclusive practices and actively seeks candidates who can represent and serve the diversity of people who live and work in the University of Maryland's residence halls. The University of Maryland campus is located in the greater Washington, DC metro area just eight miles from downtown DC and 30 miles from Baltimore, MD. Additional information about the Department of Resident Life is available at www.reslife.umd.edu.

General Description of Duties

The Multimedia specialist fulfills the role of project manager with responsibility for the creation, implementation, and oversight of video/multimedia projects for marketing and outreach to enhance and extend the Department of Resident Life brand. This includes managing all types of video/multimedia marketing projects, social media outreach, and training opportunities.

Oversees video/multimedia and interactive marketing projects from concept development to realization, including but not limited to developing storyboards, scripts, event filming, video production, tutorials, and social media components for branding, promotion, services, and training/learning. Responsible for managing the design/video production process with care for quality, timeliness, and creative multimedia projects. This position plans, designs, develops, launches, and maintains web-based training and education systems in support of core Departmental functions that impact currently enrolled students, prospective students, and staff.

The Multimedia Specialist will have knowledge, experience and project management know-how to develop the concept and framework for videos and audio recordings and the technical skills to produce the final product. The individual will collaborate with multiple internal and external constituent groups to identify and capture stories; institute best practices; assist with the development of unit workflows to produce ample and timely content for the website and social channel use; is actively involved in specific departmental events, and cultivates student engagement and affinity through compelling storytelling.

The Multimedia Specialist will be responsible for the following:

• Develop/manage the concept and framework for videos and audio recordings, including creating storyboards, scripts, and producing a final product.

• Film and edit content/training videos for DRL programs and processes

• Develop animated and other digital graphics and content for digital communications, marketing, and outreach efforts

• Develop strategies and concepts to transfer existing and future training materials into multimedia (audio, video, animations, etc.) enriched and data-driven web-based applications as means of making training and educational content more accessible to 600 professional and student staff members within Resident Life.