Media Partnerships Specialist Iii, Ecomm - Sam's Club Media Group Campaign Manager

Wal-Mart San Bruno , CA 94066

Posted 2 months ago

Position Summary...

What you'll do...

As a Campaign Manager, you will use your 2-3 years of experience in digital campaign management and programmatic media buying. The campaign manager owns the execution, recognition and delivery of revenue closed by the sales team. The campaign manager owns the strategic planning and execution of the campaign. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio.

Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication, trafficking and executing audience extension and other programmatic campaigns in demand side platforms spanning multiple media channels. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and DSPs, and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute.

Responsibilities

  • Plan, execute, manage, and optimize managed service and self-service campaigns

  • Types of campaigns include but not limited to onsite: display and search, offsite: display and video, social media and in-store

  • Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics

  • Defining metrics and measuring success of campaigns using internal analytics

  • Demonstrate diligence, attention to detail and adherence to SMG's best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]

  • Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns

  • Traffic campaign tags into all ad technology environments (onsite, off-site, social media, search)

  • Develop, grow, and maintain relationships with internal teams through exceptional client service

  • Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance

  • Partner with Account Manager to manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch

  • Partner with Analytics team on campaign measurement reporting and insights generation

  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities

  • Work with media partners to ensure accurate platform implementation

  • Troubleshoot issues on all pre-production and live campaigns

  • Provide campaign wrap up reports

  • Provide monthly auditing reports to partners and actualize bill/pay systems when applicable

  • Maintain and organize campaign-specific materials in team's shared document repository

  • Attend client meetings, as needed

Minimum Qualifications

  • Four-year Bachelor's Degree in Advertising, Marketing or related field

  • 2+ years of experience in bid management, campaign management/optimization, or digital media operations within search, publisher display media, network media buys, and/or social media

  • Basic knowledge of inventory forecasting, digital specs /formats, and mediamath (i.e. CPM, CPV, CTR, CPC, ROAS, etc.) and media concepts such as: viewability, IVT, brand safety, etc.

  • Knowledge of 3rd party platforms (DoubleVerify, IAS, MOAT, DCM, Google Ads Manager, etc)

  • High comfort level working with Excel such as creating pivot tables, analyzing data/numbers, media performance

  • Experienced with media reporting and comfortable working with Doubleclick for Publishers.

  • Excellent communication and writing skills

  • Understanding of traditional and interactive media planning elements

Preferred Qualifications

  • Experience using systems like Salesforce, Appian, Tableau, Order Management System

  • Strong project management skills

  • Client facing experience with the ability to identify risks and effectively manage through issues

  • Strong analytical thinking and mathematical skills for media optimization and media driving sales conversions

  • Capability to work proactively under pressure and handling multiple ad hoc requests

  • Ability to advise partners on best practices and areas of opportunity

  • Excited by a fast-paced and rapidly changing environment

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor degree in business or related field

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Primary Location...

850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America

About Sam's Club

Sam Walton opened the first Sam's Club in 1983 to meet a growing need among customers who wanted to buy merchandise in bulk. Since then, Sam's Club has grown rapidly, opening more than 600 clubs in the U.S. and 100 clubs internationally. By offering affordable, wholesale merchandise to members, Sam's Club helps make saving simple for families and small business owners.

Sam's Club employs about 110,000 associates in the U.S. The average club is 134,000 square feet and offers bulk groceries and general merchandise. Most clubs also have specialty services, such as a pharmacy, an optical department, a photo center, or a tire and battery center.

Sam's Club is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

Hello, Silicon Valley

You don't have to choose between your career and your lifestyle. In Silicon Valley, you can have both.

Discover Silicon Valley

  • Beauty

Fioli Gardens, Woodside

View an art exhibit, take a nature hike, explore the historic Filoli House, or take a class at this gorgeous 654-acre property.

  • Art

SFMOMA

Get your art fix at this internationally recognized collection of over 30,000 works of modern and contemporary art.

  • Education

Computer History Museum

Large-scale exhibits, an acclaimed speaker series, docent-led tours and an award-winning education program bring computer history to life.

  • Purpose

The Dish

Hike or jog throughout the year on terrain dedicated to academic programs, environmental restoration and habitat conservation.

  • Explore

Golden Gate Park, SF

Events, attractions, meadows, lakes, and a Japanese Tea Garden provide for a true escape, without leaving the city.

  • Imagine

The Tech Museum

This family-friendly interactive science and technology center in San Jose provides a glimpse into the most inventive place on Earth

  • Silicon Valley.
  • Shop

Santana Row

  • San Jose

Stylish boutiques, world-class shopping, and delectable cuisine = a San Jose shopping trifecta.

  • Disconnect

Pacifica State Beach

Learn to surf or visit the "World's Most Scenic Taco Bell" at this 0.75 mile long crescent shaped escape, a symbol of successful habitat restoration.

  • Reflect

Golden Gate Cemetery

This national cemetery comprises 161 acres dedicated to all the members of the armed forces who served our country.

All the benefits you need for you and your family

  • Multiple health plan options, including vision & dental plans for you & dependents

  • Free Membership and discounts in fresh produce

  • Financial benefits including 401(k), stock purchase plans, life insurance and more

  • Paid education assistance with college degrees through our Live Better U program

  • Parental Leave

  • Pay during military service

  • Paid time off - to include vacation, sick leave and parental leave

  • Short-term and long-term disability for when you can't work because of injury, illness, or childbirth

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific plan or program terms. For information about benefits and eligibility, see One.Walmart.com/Benefits.

Frequently asked questions

  • On average, how long does it take to fill out an application?

On average, it takes 20-30 minutes to complete your application for the first time. Subsequent applications will take less time to apply as our system saves some of your application information. Please note that some positions require the completion of assessments in order to receive consideration for that role. Those would take additional time.

  • Can I change my application after submitting?

No, you cannot change your application after submitting, so please make sure that everything is finalized before you hit the submit button.

  • How do you protect my personal information?

Processing of information on paper is minimal, and Walmart processes application information using an applicant tracking system (ATS). Access to the data within the ATS is restricted to authorized personnel, and the system itself is held to high security standards by Walmart.

  • What are the recommended Internet Browsers for applying for open roles?
  • Internet Explorer 8.0+
  • Firefox 4.0+
  • Safari 4.0+
  • Chrome 12+

See All FAQs

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Those would take additional time.</p><ul><li>Can I change my application after submitting?</li></ul><p>No, you cannot change your application after submitting, so please make sure that everything is finalized before you hit the submit button.</p><ul><li>How do you protect my personal information?</li></ul><p>Processing of information on paper is minimal, and Walmart processes application information using an applicant tracking system (ATS). Access to the data within the ATS is restricted to authorized personnel, and the system itself is held to high security standards by Walmart.</p><ul><li>What are the recommended Internet Browsers for applying for open roles?</li><li>Internet Explorer 8.0+</li><li>Firefox 4.0+</li><li>Safari 4.0+</li><li>Chrome 12+</li></ul><p>See All FAQs</p><p>Recently viewed jobs</p><br> Wal-Mart San Bruno CA

Media Partnerships Specialist Iii, Ecomm - Sam's Club Media Group Campaign Manager

Wal-Mart