Media Buyer, Video And Audio

Horizon Media, Inc. Los Angeles , CA 90009

Posted 5 months ago

Job Description:

Job Summary

The Buyer's role is to have a full understanding of the video and audio landscape, negotiation process, their assigned local markets & client goals and objectives that will ultimately lead to advancement to Senior Buyer. This includes marketplace trends and a holistic view & knowledge across all video and audio platforms including broadcast, cable, digital, AM/FM radio, digital audio, satellite, and podcasting.

Main Duties and Responsibilities

Executing quality media assignments through the negotiation & allocation of media schedules that meet and/or exceed the client's marketing & promotional objectives.
60% - Negotiation/Recommend Task
10%- Networking Task
15% - Training & development Task
15%- Guide/Mentoring Task

  • Responsible for delivering cost effective quality schedules in assigned local markets

  • Accountable for the stewardship & maintenance of all buys, including weekly posts

  • Negotiate, maintain & monitor best pricing in assigned markets/marketplace

  • Provide accurate cost projections based on current marketplace conditions & historical data in assigned markets

  • Full understanding of market landscape/trends, nuances, marketplace intel & competitive

  • Full understanding of buying guidelines; client's goals & objectives

  • Adhere to buying guidelines & provide strong rationale for any deviations

  • Implement work-related goals established by Group Manager on behalf of clients

  • Secure, maintain & track added value activity associated with buy placements

  • Capable of evaluating, negotiating & positioning multi-platform proposals & providing a strong POV

  • Establish & maintain business relationships with vendor partners

  • Ensure all buys are pre-posted & rerated & secure bonus/compensatory weight if necessary

  • Post on a quarterly basis & provide rationale for an under-delivery & secure compensatory weight for any shortfalls

  • Ensure Assistant Buyers are reconciling invoices according to billing timeline

  • Train & mentor assistant buyers

Supervisory Responsibilities

  • Responsible for the training & development of assistant buyers

Knowledge and Skills Required

  • 4 year college degree

  • Microsoft Word, Excel & PowerPoint and Strata View & SBMS

  • Negotiations skills & tactics

  • Strong math skills

  • Detail oriented, strong organizational skills, ability to multi-task & prioritize workload responsibilities

  • Strong communication skills

  • Ability to anticipate next step & have the ability to recognize problems & identify solutions

  • Collaborative team player with a positive attitude

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Media Buyer, Video And Audio

Horizon Media, Inc.