Marketing Systems Administrator

Nasb Financial Inc. Kansas City , MO 64126

Posted 2 months ago

Marketing Systems Administrator

Reports To: CMO Marketing and E-Commerce

Department: Marketing

Required hours/schedule: 8am to 5pm CST

Our mission is to create exceptional experiences for our customers that help them achieve their dreams, and we are looking for exceptional people who have the talent and passion to help us make those dreams come true.

Are you motivated by the challenge of turning leads into customers and customers into brand enthusiasts? Do you thrill at the idea of digging into data to build a more effective contact strategy? Are you the right mix between data nerd, tech savvy problem solver, and business-needs interpreter?

If you answered yes, then we'd like to hear from you! North American Savings Bank (NASB) is looking for a Marketing Systems Administrator to manage our marketing tech stack including Velocify, Five9, and Total Expert. This role will support the customer journey from lead to brand advocate by creating dynamic, data-driven contact strategies. The ideal candidate will work closely with sales to define and refine ways that marketing can support sales' efforts through email, direct mail, text, and calls.

What you can expect to work on

  • Oversee and administer Velocify, Five9, and Total Expert.

  • Troubleshoot and resolve CRM, lead management, and dialer system as the first point of contact for user and technology issues

  • Collaborate with the lending leadership team to identify improvements for processes in technology platforms

  • Actively monitor and analyze call performance and lead management for loan officers.

  • Collaborate on the contact strategy creation from ideation through execution and implementation for mortgage lending and retail banking cross sell.

  • Analyze marketing automation, gather reporting, and provide feedback to increase customer engagement, and create a positive customer experience.

  • Report gathering and analysis to optimize touchpoints and boost conversions.

What you offer us

  • Proficiency with lead management systems such as Velocify, Insellerate, or comparable tools.

  • Proficiency with marketing automation tools, such as Marketo, Eloqua or Pardot.

  • Proficiency with Five9, Genesys, or comparable dialer systems.

  • Proficiency managing data, developing and deploying triggered journey tactics including direct mail, email, text, and other tactics as appropriate.

  • Good quantitative skills - able to extrapolate information and apply to other areas.

  • Able to understand and influence tactical details, while identifying and communicating items of primary importance.

  • Able to review large sets of data and evaluate for consistency and accuracy.

  • Ability to formalize and standardize process flows and quality control procedures.

  • Strong organizational skills and attention to detail.

  • Self-motivated and flexible, able to manage multiple priorities at once.

  • Strong analytics ability, able to dig into data to uncover new opportunities.

You'll fit in if you:

  • Are a positive team player.

  • Are a self-motivated doer.

  • Are able to prioritize and multi-task.

  • Are detail-oriented.

What we offer you

NASB offers competitive compensation and excellent benefits packages, including:

  • Comprehensive health insurance options including medical, dental, and vision coverage.

  • 401(k) retirement plan with immediate employer match.

  • Generous paid vacation, sick and personal days. Plus, enjoy a bonus day off for your birthday!

  • Exclusive mortgage and banking benefits.

  • Paid holidays, volunteer time off, and free parking at NASB facilities

  • Employee referral bonuses and internal training programs to help you reach our career goals.

If you have any questions, please contact jobs@nasb.com

Note: This job description should not be construed to imply that these requirements are the exclusive standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as may be required. The employer has the right to revise this job description at any time. The job description is not to be construed as a contract for employment.

North American Savings Bank (NASB) is an Equal Opportunity/ Affirmative Action employer. We provide equal employment opportunities to all qualified employees and applicants for employment without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. We prohibit discrimination in decisions concerning recruitment, hiring, compensation, benefits, training, termination, promotions, or any other condition of employment or career development.

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Marketing Systems Administrator

Nasb Financial Inc.