Marketing Strategist

Future Colossal New York , NY 10018

Posted 3 weeks ago

Future Colossal is looking for a Marketing Strategist with a passion for brand marketing, experiential activations, & creative technology to join their innovation team. As Marketing Strategist, you should be confident in both strategy and execution across many marketing disciplines. You have a creative mindset, strong communication skills, are excited to try new things, and enjoy evangelizing for original creative tech experiences.

This role will have responsibilities centered around managing the creation of Future Colossal brand content; promoting recognition of the Future Colossal brand and our client projects; identifying opportunities to grow client-base through strategic marketing campaigns and outreach initiatives; and bringing a brand marketing POV to pitch concepts. You will collaborate on overall marketing strategy and develop intelligent integrated campaigns, working with members of the sales, account, and executive teams.

This is an opportunity to use your marketing skills in an exciting field with an award-winning, energized team that makes magic happen daily, while building relationships with high profile accounts across many industries, for installations displayed around the globe.



Responsibilities:
  • Drive the strategy and execution of company marketing campaigns, across all channels.
  • Develop targeted inbound marketing strategies to drive customer acquisition and engagement through campaign conceptualization, execution, and measurement / reporting.
  • Plan and execute content creation for our marketing collateral, including the company website, sales materials, social channels, email newsletter, blog, SEO, & swag; overseeing our design team or external vendors as needed to ensure content is visually compelling.
  • Promote growth of brand and project awareness through press promotion, industry award submissions, conference speaker submissions, and other industry leadership opportunities.
  • Track analytics across all channels, regularly reporting metrics and insights to the executive team.
  • Become an advocate for the Future Colossal brand and offerings at an expert level
  • Attend and represent company at local creative technology and innovation workshops, conferences, and events

Requirements

Apply today if you have:

  • 5+ years experience in advertising, technology, and/or related industries
  • 3+ years experience building comprehensive marketing campaigns for a brand or agency that yield positive inbound results and improve brand recognition
  • Strong written and oral communication skills
  • Demonstrated ability to think creatively with a good eye for design, aesthetic, and positioning of content and spaces
  • Experience in positioning award submissions, press promotion, and speaking engagements
  • Working knowledge of email marketing best practices and compliance
  • Working knowledge of social media platforms, best practices, and content strategies
  • Working knowledge of SEO and understanding of how to write SEO-friendly content
  • Demonstrated ability to analyze company and industry data into strategic insights and tailored marketing strategies
  • Comfortable interacting directly with senior leaders, executives, clients, and (bonus points) with public speaking
  • Desire to learn on your own and keep up with the latest developments and best practices in marketing
  • Strong organizational habits with the ability to self-pace, move between tasks effectively, and prioritize in an energetic small-team environment
  • Strong work ethic with a self-driven, positive, and enthusiastic attitude - comfortable working autonomously as well as within a group
  • Passion for creative technology and experiential advertising including MR, VR, AR, robotics, AI, and other interactive technologies
  • Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)

Benefits

This is a full-time marketing position in a fun, relaxed company culture with a growing talented, dedicated team. We provide a flexible environment with access to the latest technology (Hololens, VR, LIDAR, Robotics, EEG, 3D Printing), the collective ability to pull-off the most ambitious projects, and an opportunity for quick growth within the organization for leader types with initiative. Benefits include company health, 401k, commuter, and family leave, as well as standard PTO, paid holidays, and membership to some professional industry groups with fun perks.

Submit cover letter and resume. Must be currently living in the Greater New York City area; payment for relocation is not offered. Please, no phone calls and no recruiters.

About Us:

We are Future Colossal, http://futurecolossal.com, an experiential innovation lab based in NYC. We explore and create new technologies, constantly innovating to build immersive spaces, both physical & virtual, that are memorable, playful, and interact with the viewer. On any given day we may be working on VR/AR/MR, physical installations, or creating a new experience that doesnt fit conventional norms. We display our installations throughout the world at brand events, digital out-of-home media, trade shows, technology events, festivals, live events, permanent installations, and museum/gallery exhibitions and have clients across a wide variety of industries. We are fast paced, constantly solving new challenges, and always looking with excitement towards the future.

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Marketing Strategist

Future Colossal