Marketing Specialist

Jobot Santa Rosa Valley, CA , Ventura County, CA

Posted 2 weeks ago

Hybrid - Marketing Analyst This Jobot Job is hosted by: Jim Forman Are you a fit?

Easy Apply now by clicking the "Apply" button and sending us your resume. Salary: $55,000 - $65,000 per year A bit about us: We are seeking a dynamic Marketing Specialist to join our growing team in the finance industry.

This role is an excellent opportunity for a marketing professional to expand their skills and experience in a fast-paced, challenging environment. The successful candidate will be responsible for developing and implementing effective marketing strategies that align with our business goals. Our ideal candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques.

Why join us? Join our team and become a part of an innovative, forward-thinking marketing department that makes a real difference in the finance industry.

This role is a fantastic opportunity to develop your skills, create new marketing strategies, and see your ideas come to life.

We can't wait to see what you can bring to our team Job Details Responsibilities: 1. Develop and implement comprehensive digital marketing strategies to increase brand visibility, market share, and profitability. 2. Utilize SEO optimization techniques to improve website visibility and traffic. 3.

Conduct market research to identify new opportunities, understand customer needs, and monitor competition. 4. Lead the generation of online and offline marketing content, ensuring it aligns with the brand's identity and message, and leads to increased customer engagement. 5. Monitor, measure, and analyze the effectiveness of marketing initiatives to report on ROI and adjust strategies as necessary. 6.

Collaborate with cross-functional teams – from creative, IT and production to product marketing and legal – to produce effective promotional materials. 7. Develop and execute SEM campaigns, monitor their success, and optimize as necessary to increase ROI. 8. Stay up-to-date with digital marketing trends and potential new channels and strategies.

Qualifications: 1. Bachelor's degree in Marketing, Business, or a related field. 2. A minimum of 2 years of experience in a marketing role, preferably within the finance industry. 3.

Proven experience in SEO, SEM, and lead generation. 4. Strong knowledge of marketing research techniques and databases. 5. Excellent understanding of digital marketing concepts and best practices. 6.

Skills and experience in creative content writing. 7. Analytical mindset and critical thinking. 8. Excellent communication and interpersonal skills. 9.

Proficient in MS Office and marketing software (e.g. CRM). 10. Familiarity with web design, HTML, CSS, and JavaScript is a plus. 11.

Strong organizational skills, ability to manage multiple projects, and attention to detail. 12. Ability to work well under pressure, meet deadlines, and thrive in a fast-paced, dynamic environment. Interested in hearing more? Easy Apply now by clicking the "Apply" button.


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