Marketing Specialist

Envista Brea , CA 92821

Posted 1 week ago

Job Description:

Job Summary:

The Marketing Specialist will report to the North America Marketing Manager and supports the development and execution of downstream marketing activities in North America. This role will work closely with the marketing team in daily management, business planning, near and long-term commercial strategy and execution, and other downstream functions such as product launches, events, dealer support, marketing literature and asset development in support of the Kerr operating company. Finally, the position will collaborate with the sales organization to help deploy and train on brand strategy, field tactics, and clinical and technical training of key internal and external stakeholders. This role will require someone in the office twice per week in Brea, CA.

To learn about us, please visit: www.kerrdental.com

Key Responsibilities:

  • Works with marketing, sales, and product management to develop programs and campaigns that will drive engagement with internal and external audiences.

  • Assists in the commercial tactical planning and execution, including development of marketing and sales tools to support existing and new product launches.

  • Creates and executes marketing tactics to drive event registrations.

  • Collaborates with cross functional teams such as professional education, analytics, and sales in measuring the ROI of events and other marketing programs.

  • Participates in the communication, sharing of marketing, sales tools and best practices with European marketing counterparts as it relates to the Kerr operating company.

  • Develops and executes digital marketing activities across social media, trade publications, email, paid search, and web/landing pages.

  • Collaborates with Key Opinion Leaders, product management, R&D, sales, legal, and regulatory for creation and approval of marketing and sales assets.

  • Assists in marketing sponsorship and logistics for all major events.

  • Assists in triage and response to the sales force.

  • Manage day-to-day product management related communications with all markets to support business needs.

  • Adheres to company core values.

Job Requirements:

Minimum Qualifications:

  • Bachelor's Degree in Marketing, Business, or related field.

  • 2 years of work experience in marketing

  • Proficient in Microsoft PowerPoint, Excel, Word, Outlook; Hubspot, Smartsheet, CVENT is a plus

  • Will to travel up to 20% travel to visit customers, tradeshows, dealer meetings, or other.

Preferred Skills:

  • Good understanding of marketing (positioning, product development & commercialization, pricing, packaging, promotion) is preferred.

  • Strong business acumen to champion the category among competing functions.

  • Exceptional analytical capabilities with experience in analyzing market, financial and sales data, extracting relevant information and providing recommendations to improve results

  • Proven ability to consult with internal customers to determine project objectives, design appropriate methodology, and prioritize, manage resources and timelines for multiple projects simultaneously

  • Exceptional market research skills and comfortable in working with incomplete or nebulous data/information to develop coherent and structured outcomes for marketing sizing, market needs, segmentation, product positioning, etc.

  • Excellent oral and written communication skills to effectively communicate and influence a cross functional team.

  • Effective time management skills to ensure on-time delivery of products.

  • Team oriented - ability to motivate and work well with diverse, cross-functional teams.

  • Strong leadership and interpersonal skills

  • Self-starter, problem solver

  • Curious, questions status quo

Physical Demands:

The physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • While performing the duties of this job, the employee is regularly required to stand, sit, communicate, and operate a computer and telephone

  • Work is conducted in a standard office and light manufacturing floor environment with moderate noise

  • Light to moderate lifting may be required at times

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Target Market Salary Range:

Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.

$67,600 - $90,000

Operating Company:

Kerr

Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The "EEO is the Law" poster is available at: http://www.dol.gov/ofccp/regs/ compliance/posters/pdf/eeopost.pdf.

Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.


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