Marketing Specialist

Deloitte Grand Rapids , MI 49504

Posted 2 months ago

Position Summary

The Human Capital Offering Portfolio focuses on helping organizations manage and sustain their performance through their most important asset: their people. Centered on five core issues, this Portfolio signifies to the market that we see Human Capital as a topic critical to the C-Suite. As we go-to-market we will show our clients that we serve more than HR organizations - from the CEO to CFO, Risk Manager to Business Unit leader-and that we deliver on our issues and help create value for our clients.

Human Capital As-A-Service

Today's disruptive environment calls for a different mindset and a new approach to drive organizational performance and enhance human capital development now and in the future. Deloitte Human Capital as a Service brings that insight, through broad and deep capabilities to help our clients optimize people, process, and technology to thrive in an unpredictable world.

As a Specialist on our Human Capital, HCaaS (Human Capital as a Service) team, you will be responsible for differentiating the Deloitte brand, driving HCaaS business priorities forward, innovating new marketing and communications solutions, and delivering distinct client experiences. You'll also have the potential to facilitate marketing and communications targeting activities through assisting with social media campaigns; support business expansion initiatives; develop promotional marketing materials and targeting tools; and manage promotional events such as industry speaking events, sponsorships, and internal conferences related to key clients.

Work you'll do:

  • Facilitate marketing and communications activities, with various internal teams, including crafting compelling brand messaging, social media campaigns, promotional materials, and industry events

  • Plan, prep, rehearse, and bring virtual events to fruition by leading the development of the virtual events from initiation, effectively managing timelines, deliverables, and coaching the presenting team

  • Develop internal and external communications and marketing collateral to promote Deloitte's services and eminence, orchestrating the final assembly, compliance materials and placements

  • Leverage best practices and templates to create a consistent brand experience; and bring fresh ideas to optimize marketing efforts

  • Provide clear, timely communication of project statuses to internal teams and any third-party vendors

  • Analyze marketing metrics to measure ROI and help inform future campaign strategies

  • Balance multiple projects and deadlines simultaneously

Required Qualifications:

  • Bachelor's Degree

  • 3+ years of experience with communications or marketing for large organizations

  • 3+ years of experience developing and executing multichannel marketing content and campaigns

  • 2-3 years of experience writing engaging marketing copy which articulates key messages and calls to action

  • 3+ years of experience in stakeholder management

  • 3+ years of experience with professional written and verbal communications with strong editing and proofreading skills

  • Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

  • Ability to travel 0-25%, on average, based on the work you do and the clients and industries/ sectors you serve

Preferred Qualifications:

  • 3+ years of experience with website design and content development
  • 2-3 years of strong analytical skills and ability to evaluate campaign performance
  • 2-3 years of experience with technical and digital marketing skills including social media, SEO and SEM

Possible Locations: Atlanta, Austin, Baltimore, Birmingham, Boca Raton, Boise, Boston, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Davenport, Dayton, Des Moines, Detroit, Fort Worth, Grand Rapids, Harrisburg, Hartford, Houston, Indianapolis, Jacksonville, Kansas City, Louisville, McLean, Memphis, Miami, Midland, Minneapolis, Nashville, New Orleans, Philadelphia, Pittsburgh, Portland, Raleigh, Richmond, Rosslyn, Salt Lake City, San Antonio, St. Louis, Stamford, Tampa, Tulsa, Washington DC

Information for applicants with a need for accommodation: https://www2.deloitte.com/us/en/pages/careers/articles/join-deloitte-assistance-for-disabled-applicants.html

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

For more information about Human Capital, visit our landing page at:

https://www2.deloitte.com/us/en/pages/careers/articles/join-deloitte-human-capital-consulting-jobs.html

#HC24 #HCaaS24

Recruiting tips

From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.

Our people and culture

Our diverse, equitable, and inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and perspectives, and bring more creativity and innovation to help solve our client most complex challenges. This makes Deloitte one of the most rewarding places to work. Learn more about our inclusive culture.

Our purpose

Deloitte's purpose is to make an impact that matters for our clients, our people, and in our communities. We are creating trust and confidence in a more equitable society. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. We are focusing our collective efforts to advance sustainability, equity, and trust that come to life through our core commitments. Learn more about Deloitte's purpose, commitments, and impact.

Professional development

From entry-level employees to senior leaders, we believe there's always room to learn. We offer opportunities to build new skills, take on leadership opportunities and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career.

As used in this posting, "Deloitte" means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

Requisition code: 176485


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