Job Description and Duties

Under the general direction of the assistant deputy director for OCEO, the marketing specialist conducts marketing efforts aimed at increasing participation in hunting, fishing, and the shooting sports, serves as the coordinator for the California scholastic archery program, and coordinates statewide outreach and marketing campaigns and events.

In order to be eligible for this position, you must either be transfer eligible or take and pass the following exam (the link takes you to the Marketing Specialist for the California Lottery). The link is taking you to the correct examination for our Marketing Specialist, California Museum of Science and Industy/Distict Agricultural Associations position. EXAMINATION BULLETIN LINK.

You will find additional information about the job in the Duty Statement.

Working Conditions

Work with staff statewide to complete work assignments.

Occasional travel required (may include driving a state vehicle or personal vehicle). Occasional weekend or overtime work may be required.

Minimum Requirements

You will find the Minimum Requirements in the Class Specification.

• MARKETING SPECIALIST, CALIFORNIA MUSEUM OF SCIENCE AND INDUSTRY/DISTRICT AGRICULTURAL ASSOCIATIONS

Additional Documents

• Job Application Package Checklist

• Duty Statement

Position Details

Job Code #:

JC-428189

Position #(s):

565-008-0556-004

Working Title:

Marketing Specialist

Classification:

MARKETING SPECIALIST, CALIFORNIA MUSEUM OF SCIENCE AND INDUSTRY/DISTRICT AGRICULTURAL ASSOCIATIONS

$6,243.00 - $7,815.00

of Positions:

1

Work Location:

Sacramento County

Telework:

Hybrid

Job Type:

Permanent, Full Time

Department Information

Department of Fish and Wildlife (CDFW) employees are committed to managing and protecting California's diverse wildlife and the habitats upon which they depend.

California is one of the most biodiverse places on the planet. As such, CDFW values diverse employees working together to protect nature for all Californians. CDFW is committed to fostering an inclusive work environment where all backgrounds, cultures and personal experiences can thrive and connect others to our critical mission.

Join us and begin a meaningful new career!

Department Website: https://www.wildlife.ca.gov

Special Requirements

Knowledge of: Principles of product marketing, merchandising, sales, and project management techniques; principles and practices of business administration and management; budgeting techniques and tracking methods; and analytical methods and techniques used for problem identification, data gathering, data analysis, and decision making. Principles, practices, and trends of product development or management and retail marketing; alternative approaches to successful product marketing and merchandising; principles and practices of leadership; advertising program management; principles and practices of market research and analysis; dynamics of a variety of retail environments.

Skill to: Present messaging at the appropriate level of complexity given the intended audience; evaluate program effectiveness and identify areas for potential improvement; coordinate and facilitate internal meetings and teleconferences; remain organized and self-motivated while working on multiple projects and/or assignments to ensure completion within established timeframes; independently review and edit written materials to ensure accuracy and appropriate messaging; work independently under deadline with minimal supervision; conduct and facilitate department participation at various community events; ability to use various platforms to communicate to the public, including emerging social media.

Ability to: Establish and maintain constructive relationships with external contractors and internal support staff; develop and maintain effective sales and expenditure tracking reports; reason logically and creatively, utilizing a variety of analytical techniques to develop and evaluate alternatives; effectively contribute to new business-building opportunities based on product's objectives and strategies; communicate effectively both orally and in writing; and a high degree of tact. Ability to reason strategically, logically, and creatively; develop and evaluate differing marketing strategies, advertising messages, and communication vehicles; assess public images established by various marketing efforts; analyze and interpret the results of research data; make strategic recommendations based on the data; develop consumer promotion events; prepare merchandising and annual business plans; and develop, propose, and successfully market new products.

Application Instructions

Completed applications and all required documents must be received or postmarked by the Final Filing Date in order to be considered. Dates printed on Mobile Bar Codes, such as the Quick Response (QR) Codes available at the USPS, are not considered Postmark dates for the purpose of determining timely filing of an application.

Final Filing Date: 5/10/2024

Who May Apply

Individuals who are currently in the classification, eligible for lateral transfer, eligible for reinstatement, have list eligibility, are in the process of obtaining list eligibility, or have SROA and/or Surplus eligibility (please attach your letter, if available). SROA and Surplus candidates are given priority; therefore, individuals with other eligibility may be considered in the event no SROA or Surplus candidates apply. Individuals who are eligible for a Training and Development assignment may also be considered for this position(s).

Applications will be screened and only the most qualified applicants will be selected to move forward in the selection process. Applicants must meet the Minimum Qualifications stated in the Classification Specification(s).

How To Apply

Complete Application Packages (including your Examination/Employment Application (STD 678) and applicable or required documents) must be submitted to apply for this Job Posting. Application Packages may be submitted electronically through your CalCareer Account at www.CalCareers.ca.gov.

When submitting your application in hard copy, a completed copy of the Application Package listing must be included. If you choose to not apply electronically, a hard copy application package may be submitted through an alternative method listed below:

Address for Mailing Application Packages

You may submit your application and any applicable or required documents to:

Department of Fish and Wildlife

Attn: Human Resources Branch

P.O. Box 944209

Sacramento, CA 94244

Address for Drop-Off Application Packages

You may drop off your application and any applicable or required documents at:

Department of Fish and Wildlife

Human Resources Branch

Temporarily Closed

See Filing Instructions

Sacramento, CA 95814

08:00 AM - 05:00 PM

Required Application Package Documents

The following items are required to be submitted with your application. Applicants who do not submit the required items timely may not be considered for this job:

• Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at www.CalCareers.ca.gov. All Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.

• Resume is required and must be included.

• Degree and/or School Transcripts

• Statement of Qualifications

• Statement of Qualification must be no more than three pages in length, 12 point Arial font.

1.Share your experiece with coordinating large programs across multiple sites.

2.How would you go about recruiting new schools and instructors into our National Archery in the Schools Program?

3.What qualifications do you have to lead the largest archery program in the state?

4.What qualifications do you have to promote hunting, fishing and the shooting sports through marketing strategies?

• Other -

A Valid Driver's License is required. Please provide a photocopy in PDF format of the front and back of your Driver's License (DL), clearly showing your name as stated on the license, issuing state, DL number, class, and expiration.

Applicants requiring reasonable accommodations for the hiring interview process must request the necessary accommodations if scheduled for a hiring interview. The request should be made at the time of contact to schedule the interview. Questions regarding reasonable accommodations may be directed to the EEO contact listed on this job posting.

Desirable Qualifications

In addition to evaluating each candidate's relative ability, as demonstrated by quality and breadth of experience, the following factors will provide the basis for competitively evaluating each candidate:

Demonstrated ability to act independently, open-mindedness, flexibilty, and tact. Firm understanding of prinicipals of hunting, fishing and archery.

Benefits

Benefit information can be found on the CalHR website and the CalPERS website.

Contact Information

The Hiring Unit Contact is available to answer questions regarding the position or application process.

Department Website: https://www.wildlife.ca.gov

Hiring Unit Contact:

Jen Benedet

(916) 202-4465

jennifer.benedet@wildlife.ca.gov

Please direct requests for Reasonable Accommodations to the interview scheduler at the time the interview is being scheduled. You may direct any additional questions regarding Reasonable Accommodations or Equal Employment Opportunity for this position(s) to the Department's EEO Office.

EEO Contact:

Civil Rights Office

(916) 902-9211

civilrights@wildlife.ca.gov

California Relay Service: 1-800-735-2929 (TTY), 1-800-735-2922 (Voice) TTY is a Telecommunications Device for the Deaf, and is reachable only from phones equipped with a TTY Device.

Filing Instructions

You must reference Position Number 565-008-0556-004 and RPA Number E-COMM 23-008 in the Examination(s) or Job Title(s) for Which You Are Applying section of the State Application Form (Std. Form 678). Applications that do not list the Position Number and RPA Number may not be considered.

We recommend applications are sent certified mail as we are unable to verify receipt.

Resume

• Resumes will be reviewed in addition to the STD 678 for employment history. Resumes must include the complete to and from dates and hours worked per week.

Equal Opportunity Employer

The State of California is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.

It is an objective of the State of California to achieve a drug-free work place. Any applicant for state employment will be expected to behave in accordance with this objective because the use of illegal drugs is inconsistent with the law of the State, the rules governing Civil Service, and the special trust placed in public servants.