Marketing Specialist - Brand Mgmt.

Coty Los Angeles , CA 90009

Posted 3 months ago

OPI Marketing Specialist

Coty NA Professional Beauty | Calabasas, CA

We're Coty, a global leader in beauty. We're World #1 in Fragrance, World #2 in Professional Hair Care and World #3 in Color Cosmetics. Our iconic portfolio of more than 77 brands are sold in over 150 countries around the world. We believe in beauty with a purpose and brands that inspire, no matter where they are in the world.

We are looking for a Marketing Specialist to join the North America Marketing Team. In this role, you will support the total NA Marketing team via core processes and project leadership. Specifically in scope is pricing process, budget coordination, media asset build and trafficking, merchandising process leadership and events support. This role would report to the OPI NA Sr. Marketing Director, and will interact heavily with all members of the Brand Marketing, Trade Marketing and Influencer Marketing teams.


In this role you will be responsible for:

  • Leading a portfolio merchandising assessment, updating creative regularly and leading production to forecast.

  • Lead pricing process, including alignment with brand stakeholders, pricing submissions, tracking approvals and ensure ordering systems reflect correct pricing for U.S. and Canada.

  • Supporting marketing budget spend tracking, specifically for Influencer Marketing, including coordinating estimates, new vendor creations, events and talent payment.

  • Leveraging brand assets to build out draft digital media ad units and coordinating copy, site links, routing and approval before sending assets out to agencies for build out and flighting.

  • Lead Marketing-Items process to ensure all marketing items are set up for receiving and deployment, inventory management and communication of availability to internal and field sales staff.

  • Support key deliverables for National Sales Meeting, Influencer Marketing events and other internal or external customer meetings.


We'd love to see candidates who have:

Use bullet points to describe the candidate you are looking for, including education and other qualifications, depth of experience, key skills, languages, ability to travel etc.


  • Detail Oriented: Ability to take in and organize multiple inputs, data points and action items, and simplify to deliver a plan while ensuring accuracy and sufficient depth of information.

  • Basic Data Analytics: Make recommendations based on data, including costs, Net Revenue and basic ROI.

  • Organized Self-Starter: Comfortable working across teams and functions, able to drive focus, collaborative inputs and agreement to a plan.

  • Resourceful team player: Able to juggle multiple tasks and projects, prioritizing critical work and being accountable for results.

  • B.S. In Business Administration, Marketing or Communications

  • 1-2 Years related experience is Marketing or Business Administration support

  • Comfortable operating in Microsoft Office Suite.


  • Clear communication skills, both written and verbal

  • Ability to assimilate concepts and processes quickly and drive follow ups to closure

  • Multi-Lingual Specifically English + French, Spanish or Vietnamese

  • Interest in Beauty category


This role works across multiple parts of the business and with multiple functions, giving the candidate a great visibility to cross-functional work flow, processes and decision making within a larger organization. Project work balances leadership opportunities with support and learning opportunities across the full brand team a group of passionate OPI color fans.


Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you're the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible we'd love to hear from you.


We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities,

experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.


  • Please click on this link to review the Notification of Equal Opportunity Rights poster


  • Por favor, haga un clic en el enlace para revisar el poster de la Ley de los Derechos de Igualdad de Empeo
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