Marketing Services Digital Strategist

Avitus Group Minneapolis , MN 55404

Posted 3 months ago

Marketing Services Digital Strategist
Who are we?
AtAvitus Group, our mission is to help business owners thrive. Our experienced team of professionals is dedicated to being a part of business owners toolkit, so they have the time to focus on what they love, their business. We offer a wide array of services including Co-employment, Payroll, Accounting, IT, Recruiting, Marketing, HR, Corporate Training, and Benefits.
What are we looking for?
Looking to manage your own portfolio of digital lead generation campaigns? Looking to stretch your creative and analytical boundaries and work with a fantastic team of creatives? We are looking for an experienced Digital Strategist to own a portfolio of digital campaigns focused on brand-building, awareness, and lead generation.
Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with deep experience in digital strategy, funnel creation and optimization, and cross-channel digital campaign deployment. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
This position can be located in one of the following locations: Denver, Seattle, Salt Lake, Minneapolis, Bozeman (MT) or Billings (MT). Remote/Work from Home is also possible.
Day in the life:
  • Work with our cross-functional team of digital coordinators, graphic designers, copywriters, social media experts and photographers/videographers in the strategic development of effective digital campaigns
  • Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable initiatives in a fiscally responsible manner
  • Run and manage tooling for digital campaign deployment and management such as, Google Analytics, ActiveCampaign, SEMRush, etc.
  • Developing digital strategies to support our company initiatives
  • Review and approve materials developed by the team, ensuring deliverables that effectively address marketing goals and challenges
  • Present, or oversee presentation of final campaigns, and obtain approvals for deliverables
What do we require?
  • 5-7 years of related experience with 3+ years of digital campaign execution in an agency or corporate setting
  • Strong analytical skills focused on the ability to produce fresh, innovative campaigns that translates complex ideas into compelling digital experiences and brand exposure for sophisticated audiences
  • Extremely strong understanding of online tools and resources related to deploying, monitoring, and optimizing cross-channel digital campaings.
  • Understanding and past experience creating user journeys and funnels that nurture and qualify potential prospects
  • Proven experience with concept development and writing to support those concepts
  • Team player who is skilled at collaborating and working with a team of creative talent
  • Strong creative vision with an understanding of business objectives
Benefits:
  • Health, Dental, and Vision Insurance
  • Paid Time Off new employees accrue 3 weeks during their first year
  • 401k Matching Program
  • Wellness Plan we encourage our employees to live a healthier lifestyle while having the opportunity to earn more PTO!
All employees of Avitus Group must clear a comprehensive criminal background check upon hire
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Marketing Services Digital Strategist

Avitus Group