Marketing | RFP - Proposals (Acquire New Construction Business)

Job Summary

Our client is seeking an experienced Marketing Specialist with a background in commercial construction. The ideal candidate is a proactive individual who embodies a collaborative approach and demonstrates enthusiasm for promoting high-quality commercial properties with optimal return on investment.

Responsibilities

Key responsibilities for this role include:

• Collaborating with the sales and project teams to develop marketing strategies that align with business goals and target audiences.
• Creating compelling marketing materials, including brochures, presentations, and website content, to showcase the company's projects and capabilities.
• Managing digital marketing channels, including social media, email campaigns, and online advertising, to increase brand visibility and generate leads.
• Conducting market research and competitive analysis to identify trends, opportunities, and areas for differentiation.
• Coordinating with external vendors and agencies to execute marketing initiatives, such as advertising campaigns, trade shows, and sponsorships.
• Monitoring and analyzing marketing metrics, such as website traffic, social media engagement, and lead generation, to measure effectiveness and inform decision-making.
• Assisting with the development and implementation of marketing campaigns to support specific projects or initiatives.
• Providing support for internal communications efforts, including employee newsletters, intranet content, and company events.
• Collaborating with cross-functional teams to ensure brand consistency and alignment with company messaging and values.
• Staying informed about industry trends, best practices, and emerging technologies in marketing and construction.

Required Qualifications

The successful candidate will possess the following qualifications:

• 5+ years of experience in marketing, with a focus on the construction or related industry.
• Strong understanding of marketing principles and techniques, including digital marketing, content creation, and brand management.
• Excellent communication skills, both verbal and written, with the ability to craft engaging content and messages for different audiences.
• Proficiency in marketing tools and software, such as Adobe Creative Suite, Google Analytics, and marketing automation platforms.
• Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects and priorities.
• Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
• Familiarity with construction terminology and processes is a plus.
• Willingness to travel occasionally for industry events or project-related activities.

Our client is committed to providing equal employment opportunities and fostering a diverse and inclusive workplace. They operate in compliance with all applicable laws and regulations and maintain a drug-free work environment. Candidates are encouraged to submit their cover letter, qualifications, and resumes via email.

Job Type: Full-time

Salary:
$65,000 to $85,000 (will go much higher for the right candidate)

Benefits:

• 401(k)
• 401(k) matching
• Health insurance
• Paid time off

Schedule:

• 8-hour shift

Experience:

• Marketing: 5 years (Required)

Language:

• English (Required)

Work Location: Maitland, FL