Marketing Program Manager (Economic Development Program Manager) - Community And Economic Development

ABOUT THIS POSITION

The City of Phoenix Community and Economic Development Department (CED) has an exciting and unique opportunity for a leader in marketing and communications to join their dynamic and impactful team. CED implements the Phoenix vision for prosperity in America's fifth largest city, and is seeking an innovative leader in marketing to join the team in executing this mission.

The Marketing Program Manager will be the leader of the Community and Economic Development (CED) Marketing and Research Team. CED is a dynamic and fast paced environment with a broad range of economic development services and high priority projects. M&R projects range from internal to external customers locally, nationally, and internationally. This workgroup supports several divisions: Business Attraction, Business Retention and Expansion, Community Development, International Relations/Phoenix Sister Cities, Management Services, Grants/Procurement and Business and Workforce. This Marketing Program Manager position is a unique role that requires one to not only lead a team but also be CED's internal and external representative. This supervisory position has been created to oversee, manage, develop and coordinate CED's marketing, communications, graphics, and research needs for projects and programs.

Essential Functions include:

• Develops marketing and communications strategies including schedules for public and private engagement of economic development projects.

• Analyzes research and marketing needs for economic development projects.

• Coordinates and develops communications and marketing plans for business assistance, business retention, and workforce development efforts.

• Solicits marketing and advertising proposals from consultants.

• Negotiates marketing and communications contracts with vendors.

• Organizes, monitors, and manages the activities of functional operation units within the City impacting research and marketing of economic development projects.

• Performs marketing and communications ombudsman duties with City Departments on behalf of economic development projects.

• Prepares reports on marketing and communications activities for administrative and City Council decision-making.

• Meets and works with committees, special interest groups, nonprofit organizations, and neighborhood groups concerning economic development issues and problems.

• Maintains regular and reliable attendance.

• Demonstrates superior seamless customer service, integrity, and commitment to innovation, efficiency, and fiscally responsible activity.

• Works more than forty hours in a workweek without additional compensation to perform assigned job duties, including weekends, evenings, early morning hours, and holidays as required.

• Supervises the Marketing & Research Team including providing guidance and direction such as strategic goal setting and performance monitoring.

The successful candidate must be able to manage competing interests, have strong organizational skills, and be a creative thinker. The Marketing Program Manager position will perform a wide range of creative, technical and program management tasks including researching and developing marketing materials, reports, programs and media as well as supervise a team. The team includes communications, graphics and design, and research staff. The Marketing Program Manager will serve as a liaison between divisions and collaborate with other departments as well as external agencies. This position will report to the Assistant Director and support the implantation of the Department's strategic vision and plan.

IDEAL CANDIDATE

Knowledge of

• Principles, techniques and objectives of public information and public relations.

• Principles, techniques and objectives of marketing and promotion.

• Contract management and negotiation.

• Principles of supervision and leadership.

• Experience with Adobe Creative Suite (InDesign, Illustrator, Photoshop), Arc-GIS, CorelDraw, or other equivalent software programs.

• Current trends in the economic development, real estate, or marketing industry.

Ability to:

• Work cooperatively with leaders of the industry, local and state government, civic and business organizations, and other City employees.

• Develop and implement an effective marketing strategy for a wide variety of economic development programs.

• Deal tactfully and work effectively with people and varied management levels.

• Perform a broad range of supervisory responsibilities over staff to train, organize, assign staff to meet deadlines.

• Compose various forms of professional written and verbal communication including radio ads, television scripts, reports, articles, news stories, brochures and more.

• Work safely without presenting a direct threat to self or others.

SALARY

Pay Range: $88,691.20, - $137,592.00 annually.

Hiring Range: $88,691.20 - $107,806.40 annually.

Pay Range Explanation:

• Pay range is the entire compensation range for the position classification.

• Hiring range is an estimate of where you can receive an offer. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, education, licenses, training, and internal equity.

BENEFITS

A comprehensive benefits package is offered which includes:

• Traditional pension with employer and employee contributions, click here for more details: Pension Information.

• 401(a) and 457 plans with employer contributions.

• Choice of generous medical HMO, PPO, or HSA/HDHP plans.

• Medical enrollment includes a monthly $150 City contribution to a Post-Employment Health Plan.

• Wellness incentive of up to $720 annually.

• Dental, vision, and life insurance options.

• Employer paid long-term disability.

• Free Bus/light rail pass.

• Tuition reimbursement program up to $6,500 per year.

• Paid time off includes 13.5 paid holidays, 12 vacation days, and 15 sick days and personal leave days.

• Paid Parental Leave for eligible employees up to 480 hours (12 weeks) of paid leave for the birth, adoption, or foster care placement of a child during a 12-month period.

• Federal Student Loan Forgiveness offered through Savi.

For more details, visit: Unit 007 Benefits.

MINIMUM QUALIFICATIONS

• Five years of professional experience in urban economic development, public facility or infrastructure development, commercial development, transportation development, workforce development, business assistance, public and/or private finance or marketing.

• Three of which required management of and decision-making authority for projects or programs.

• Bachelor's degree in economic development, urban planning, public or business administration, marketing or public relations, or a related field also is required.

• Other combinations of experience and education that meet the minimum requirements may be substituted.

• The City job description can be found here.

• All finalists for positions are subject to a criminal background check applicable to the department or position.

• This position requires the use of personal or City vehicles on City business. Individuals must be physically capable of operating the vehicles safely, possess a valid driver's license and have an acceptable driving record. Use of a personal vehicle for City business will be prohibited if the employee is not authorized to drive a City vehicle or if the employee does not have personal insurance coverage.

• For information regarding pre-screening and driving positions, click here.

PREFERRED QUALIFICATIONS

The minimum qualifications listed above, plus:

• Software experience with Adobe Creative Suite or other equivalent programs.

• Five or more years of experience managing projects.

• Experience supervising or leading teams.

• Experience with social media programs.

• Experience with Public information and communications programs.

• Experience as liaison with multiple departments / entities.

• Experience leading marketing projects or initiatives.

• Experience creating, managing and monitoring systems.

RECRUITMENT DATES

Recruitment closes May 28, 2024. All materials must be received by 11:59 p.m. on this date.

This is a position-based recruitment and will not result in any ongoing eligibility list. This recruitment and any selection processes resulting from this recruitment may be used to fill other related vacancies within the organization now or in the near future.

HOW TO APPLY

Apply online by completing the required information and attaching, as one document, your cover letter and resume. Please include your experience as it relates to the qualifications stated above. Only the highest qualified may be posted to the eligible to hire list. The results of the resume screening process will be sent to your primary email address.

WE ARE HERE TO HELP

• Job interviews may be held by video or audio conference.

• If you are in need of computer resources, click here for free options.

• Arizona at Work has frequent classes to help with resume writing, interviewing skills, and general career guidance. Click here for more information.

• Explore other Employment Opportunities with the City of Phoenix.

• Subscribe to receive e-mail notifications about new employment opportunities.

• If you need assistance applying for this job, please contact our HR Connection Center at (602) 495-5700.

REFERENCE

Economic Development Prog Mgr, JC:08750, ID# 54169, 05/08/24, USM, DB, Benefits:007.

Building the Phoenix of tomorrow.

#DoWorkThatMakesPhoenixWork

City of Phoenix is an equal opportunity employer. AmeriCorps, Peace Corps, and other national service alumni who meet the required qualifications are encouraged to apply.