Marketing Partner - Research And Education

Job Details

Marketing Partner

• Research and Education

Department: Marketing

• CFH_10_19

Usual Schedule: M-F, 8 a.m.

• 5 p.m.

Regions: Carle Foundation

On Call Requirements: Only in emergent situations

Job Category: Mrktng/Advertising

Work Location: Carle at The Fields

Employment Type: Full

• Time

Nursing Specialty:

Job Post ID: 43091

Secondary Job Category:

Experience Requirements: 5 - 7 Years

Weekend Requirements: Not typical

Education Requirements: Bachelors Degree

Shift: Day

Location: Urbana, IL

Holiday Requirements: None

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Check out this job opening for Carle Providers: Marketing Partner

• Research and Education Check out this job opening for Carle Providers: Marketing Partner

• Research and Education

Job Description

JOB SUMMARY:

This is a senior position of the marketing and communications team and is responsible for the development, marketing, and promotion of all research and medical education (UME, CME, GME) campaigns, increasing awareness and stature of Carle, Health Alliance, the Stephens Family Research Institute to the market, and supporting the organizational executive leadership team in communications planning around outward facing presentations and/or partnership discussions. This role will be a member of the enterprise marketing team but will partner very closely with the Stephens Family Research Institute, clinical and executive leadership.

EDUCATIONAL REQUIREMENTS

Bachelors Related Field

CERTIFICATION & LICENSURE REQUIREMENTS

None specified

EXPERIENCE REQUIREMENTS

Five years Marketing/Advertising/Communications

SKILLS AND KNOWLEDGE

Word processing, spreadsheet applications, graphic design, strong written and oral communication skills.

ESSENTIAL FUNCTIONS:

• Communicates Carle, Health Alliances and Stephens Family Research Institue long-term positioning for prospective partners and ensures that individual marketing strategies/advertising efforts meet those goals.

• Develops ideas and oversees content for web pages for each client; Liaises with digital communications team to prioritize and sequence development

• Develops promotional efforts of the marketing plan, works with internal staff to develop advertising plans and produce advertising elements

• Helps develop the annual strategic business plan and develops the marketing plan including budgets, and assists in the accomplishment of business objectives.

• Generates innovative ideas; challenges traditional ways of thinking and approaches to work problems.

• Keeps clients apprised of significant market/industry trends of special concern to them.

• Present creative materials and concepts to clients.

• Provides marketing consulting services to all account management groups.

• Collaborates with copywriting team, and writes when necessary, various promotional materials (newsletters, ads, brochures, public relations, consumer education, internal communications, internet web pages).

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We are committed to creating a diverse and welcoming workplace that includes partners with diverse backgrounds and experiences. We believe that enables us to better meet our mission and values while serving customers throughout our communities. People of color, women, LGBTQIA+, veterans and persons with disabilities are encouraged to apply. Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal state and local ordinances. Carle Health participates in E-Verify and may provide the Social Security Administration and, if necessary, the Department of Homeland Security with information from each new employee's Form I-9 to confirm work authorization. | For more information: human.resources@carle.com. Positions are not available for remote work in the state of Colorado.

Effective September 20, 2021, the COVID 19 vaccine is required for all new Carle Health team members. Requests for Medical or Religious exemption will be permitted.

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