Marketing Operations Associate

Reputation.Com Redwood City , CA 94063

Posted 2 months ago

About Reputation.com:

Reputation.com is the undisputed leader in reputation experience management and consistently delivers innovative, customer-driven solutions to household brands such as Nissan, Public Storage, US Bank, GM, Ford, and Kaiser Permanente. Our SaaS-based platform and patented Reputation Score helps marketers, operations and customer experience professionals improve their reputation by managing tens of millions of reviews and interactions across hundreds of thousands of customer touchpoints.

We now live in a feedback economy, where the customer's voice is paramount, and every online review could make or break a business. Reputation.com is hyper-focused on unlocking the power of customer feedback to improve business reputation and drive growth. We innovate with a purpose and are obsessed with big data - it's at the core of everything we do.

Our focus on people extends beyond our customers to our employees, who are our most valuable asset. We are a gritty and passionate bunch - best defined by the belief that diversity is a business essential, promises matter, and philanthropy is the foundation for a built to last organization. We cultivate a culture where being a straight shooter is celebrated, and personal hustle is vital to our collective success. There is no prize for second place!

Speaking of employee hustle - the company was recently named to the 2020 Inc. 5000 list, Inc. magazine's annual ranking of America's fastest-growing private companies, for the second year in a row. We were also ranked No. 1 in Enterprise Online Reputation Management in G2's Summer 2020 report.

Reputation.com has over 250 integration partners and has forged strategic alliances with marquee-name brands, including Google, Facebook, JD Power, Amazon.com, and Web.com. Altogether, these partnerships amplify Reputation.com's credibility in the industry and provide new opportunities for innovation.

"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." Warren Buffett

Why Work at Reputation.com?

  • We are an innovation engine with 31 technology patents, ranked in the top three of all competitors.

  • Our customer-centric focus has led to a nearly 200% revenue growth from 2016 to 2019.

  • The platform is used by three of the top five automotive OEMs and 16,000 auto dealerships, more than 250 healthcare systems, and over 100 leading property management firms.

  • We've raised over $117 million in funding from the same A-list venture capital firms that backed Google, Microsoft, and Intuit.

  • Our executive management team is diverse and committed to building a performance-based culture where excellence is rewarded and careers are developed.

  • Who thrives at Reputation.com? Managers who embody a player-coach mentality. Employees who value teamwork and cross-functional collaboration. People who emphasize perseverance and hustle over quick wins and luck.

Job Summary:

We are looking for a talented Marketing Operations Project Manager to build, test, maintain, analyze, and improve our marketing automation programs, with the goal of improving performance and driving revenue.

You have solid experience in marketing automation (HubSpot mandatory), ideally in B2B, high growth and fast-paced tech companies. You are an avid learner with strong analytical skills, detail-oriented, a collaborative mindset, and a desire to help the Marketing Demand Generation engine scale.

Responsibilities:

  • Develop, build, and maintain marketing programs to drive new leads and revenue.

  • Develop and implement an A/B test plan to improve marketing campaign performance.

  • Edit/Create emails and landing pages for needed programs, including the ability to edit HTML.

  • Implement tracking and attribution programs for content, social, and advertising channels.

  • In collaboration with sales operations, troubleshoot issues with the lead management process, and integration with marketing automation platforms.

  • Manage list uploads, following data architecture best practices.

  • Monitor and improve existing metrics reports measuring campaign performance and business impact.

  • Lead marketing automation project management, being the subject matter expert, and providing inputs to help optimize our current marketing automation processes and architecture.

  • Additional duties as assigned.

Qualifications:

  • 3+ years Marketing Operations experience (HubSpot experience required).

  • Strong analytical skills (experience using pivot tables and BI tools such as Domo, Looker, or Tableau) and data-driven thinking.

  • Outstanding organization and project management skills, with great attention to detail.

  • Ability to work cross-functionally, with a collaborative mindset and a positive attitude.

  • Salesforce experience a plus (Reporting/Editing Page Layouts/Creating Custom Fields).

  • 2-3 years of experience working in B2B marketing.

More on Reputation.com:

The majority of consumers

  • 90% - say online reviews influence their purchasing decisions. Yet marketing departments are at the mercy of third-party algorithms they don't control, and no amount of marketing spend can offset the negative impact of a weak online reputation.

Our Reputation Score, much like the consumer FICO score, is an indispensable index for every business, and the accurate measure of how a company can get found, get chosen, and get better. Global companies across industries such as Healthcare, Automotive, Retail Services, Property Management, Financial Services, Storage, and more use our platform to:

  • Monitor, request and respond to online reviews

  • Improve star ratings and search result rankings

  • Audit and maintain business listings and location directories across the web

  • Manage social media engagement and advertising

  • Make operational changes to improve customer experience

  • Maximize customer retention and revenue

Reputation.com is a World Economic Forum Global Growth Company funded by top-tier venture capital firms such as Kleiner Perkins, Bessemer Venture Partners, Ascension Ventures, August Capital, Heritage Group, and Icon Ventures.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants only

  • Recruiting agencies do not contact.
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Marketing Operations Associate

Reputation.Com