Marketing Operations Analyst

Job Summary

Tripleseat is a leading event management and sales platform that empowers hotels, restaurants, and unique venues to streamline their operations and boost their event bookings. Our innovative software solutions are designed to simplify the planning process, enhance collaboration, and increase sales efficiency, making us a trusted partner in the hospitality industry.

We are seeking a highly analytical, detail-oriented, and results-driven Marketing Operations Analyst to join our dynamic marketing team. The ideal candidate will have a strong background in data analysis, marketing automation, and CRM systems. This role involves analyzing marketing performance data, optimizing marketing processes and technology, and leveraging data insights to drive marketing strategy and improve campaign effectiveness.

This role will be an in-office role based in our Concord, MA office. We do have flexible work from home options. Remote location may be available.

What you will do:

• Analyze marketing data from various sources (including website analytics, CRM data, and marketing automation platforms) to identify trends, measure campaign performance, and evaluate ROI.

• Manage and optimize marketing technology stack, including CRM and marketing automation platforms, to enhance marketing efficiency and data quality.

• Develop and maintain dashboards and reports to provide actionable insights and support decision-making across the marketing team.

• Collaborate with marketing and sales teams to ensure alignment and optimize lead generation and nurturing processes.

• Monitor and maintain data quality within the marketing database.

• Assist in the development and implementation of scalable marketing operations processes and best practices.

• Support the execution of marketing campaigns by providing data-driven insights and recommendations.

• Stay updated on industry trends and best practices in marketing operations and technology.

What we are looking for:

• Bachelor's degree in Marketing, Business, Statistics, or a related field.

• 2+ years of experience in marketing operations, data analysis, or a similar role.

• Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).

• Strong analytical skills, with the ability to translate complex data into actionable insights.

• Excellent communication and collaboration skills, with the ability to work effectively across different teams.

• Familiarity with data visualization tools (e.g., Tableau, Google Analytics) and Microsoft Excel.

• Detail-oriented with strong organizational and project management skills.

• Proactive, self-starter attitude with the ability to operate in a fast-paced environment.

Tripleseat truly values its employees and places a high emphasis on their well-being and happiness. We understand that our people are the driving force behind its success and strive to create a positive and supportive work environment. We love what we do and who we get to do it with! Here are some of the awesome benefits that Tripleseat offers to its employees:

• Competitive Medical, Dental, and Vision Insurance: Tripleseat provides its employees with comprehensive medical, dental, and vision insurance coverage, ensuring that their health and well-being are taken care of.

• Company Paid Life Insurance, Short- and Long-Term Disability Plans: Tripleseat takes care of its employees by providing them with life insurance coverage, as well as short and long-term disability plans to protect them in case of unforeseen circumstances.

• 401(k) with Company Match: Tripleseat offers a 401(k) retirement plan to its employees, and also provides a company match, helping employees save for their future and plan for retirement.

• Parental Leave: Tripleseat understands the importance of work-life balance and offers parental leave to employees who become parents through birth, adoption, or foster care, allowing them to bond with their new family members without worrying about their job security.

• Flexible Paid Time Off: Tripleseat believes in the importance of work-life harmony and offers flexible paid time off to its employees, giving them the flexibility to take time off when needed and maintain a healthy work-life balance.

• Pet Insurance: Tripleseat recognizes the importance of pets in employees' lives and offers pet insurance to help them take care of their furry friends and ensure their well-being.

Here at Tripleseat, we make sure that everyone has a seat at the table. That's why we're proud to be an equal-opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or genetic information. We are committed to fostering a company-wide culture centered around inclusion, diversity, and equity. Tripleseat empowers all team members to realize the full potential of themselves and others. Everyone Valued - Everyone Included.