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Marketing Manager-Partner Communications

Expired Job

Dropbox San Francisco , CA 94118

Posted 3 months ago

Company Description

Dropbox is a leading global collaboration platform that's transforming the way people work together, from the smallest business to the largest enterprise. With more than 500 million registered users across more than 180 countries, our mission is to unleash the world's creative energy by designing a more enlightened way of working. Headquartered in San Francisco, CA, Dropbox has more than 12 offices around the world.

Team Description

Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights. We're responsible for maximizing our products' potential, in order to delight our users and help Dropbox grow. We partner with teams across the company, including Product, Sales, and Engineering.

Role Description

The Channel Marketing team works with OEMs, distributors, and channel partners to drive awareness, traffic, trials, and revenue for Dropbox paid products. We align with all segments of the marketing team to get the right message to the right audience at the right time, with a laser focus on improving user engagement leading to paid subscription to our market leading products

We're looking for a Marketing Manager to handle global partner communications. Dropbox works with nearly 10,000 channel partners worldwide in the Dropbox Partner Network. This role is responsible for all email and online communications to partners in the network. The ideal candidate will have a passion for working in the IT channel space and helping partners grow and scale their businesses with Dropbox. The ideal candidate will have excellent written and verbal communication skills, superior project management skills, and experience with cross-functional collaboration.

Responsibilities

  • Work cross functionally across Product, Sales, and Ops to deliver relevant content to global partner base via newsletter communications, service alerts, emails and other channels.

  • Own the launch plans for highly visible and key channel initiatives to ensure that all partners are made aware of new developments within the Dropbox Partner Program and how they can grow their cloud businesses with Dropbox.

  • Transform feedback from partners and Sales into tangible content, including playbooks and onboarding guides that will support and improve the partner experience with Dropbox.

  • Create and deliver a compelling webinar program to partners; work across the business and/or with partners to identify key speakers, develop materials, and deliver webinar leads to Sales.

  • Identify other potential opportunities to enhance messaging to partners, including the Dropbox Partner Portal homepage, online banner ads, content syndication, and partner communities.

  • Develop content and messaging for distributor cloud marketplaces and ensure that distributor marketplaces accurately reflect the Dropbox brand and product messaging.

  • Play a significant role in partner qualitative/quantitative research and advisory councils events; ensure that partner feedback is strategically incorporated into future enhancements of the Dropbox Partner Program.

Requirements

  • 5+ years in channel, field, or partner marketing experience

  • Demonstrated experience using marketing automation and CRM tools (Marketo, Eloqua, Salesforce, ABM platforms, etc.)

  • Experience with channel marketing campaigns to partners and through distributors

  • Experience with content development, including webinars, playbooks, and partner enablement tools

  • Project management skills and experience: can prioritize high impact activities and keep complex projects moving forward, working across cross-functional teams

  • Excellent communication skills: written, verbal, and visual

  • BA/BS degree or equivalent practical experience preferred

Benefits and Perks

  • 100% company paid individual medical, dental, & vision insurance coverage

  • 401k + company match

  • Market competitive total compensation package

  • Free Dropbox space for your friends and family

  • Wellness Reimbursement

  • Generous vacation policy

  • 10 company paid holidays

  • Volunteer time off

  • Company sponsored tech talks (technology and other relevant professional topics)

Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).


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Marketing Manager-Partner Communications

Expired Job

Dropbox