Xponential Fitness Irvine , CA 92619
Posted 1 week ago
Summary: The Marketing Manager will lead and support Xponential Fitness to develop marketing communications and strategies for national and local social media presence, CRM (email, text, PUSH) to support brand, national and local initiatives for a growing fitness brand. Elevator pitch)
Objective: Develop, implement and optimize performance of national and local marketing communications to include social media, CRM, local marketing.
Duties/Responsibilities:
● Support Director of Marketing in managing national marketing calendar, campaigns and promotions for Xponential Fitness studios.
● Develop marketing strategies, partnerships and plans to build brand awareness and drive new leads to Xponential Fitness studios including social media, regional and local studio marketing, partnerships, retail and promotions.
● Work with Director of Marketing to develop marketing promotions including member challenges, retention programs, new membership sales, retail promotions and new class launches.
● Lead the creative development and copywriting of marketing communications: creative brief, email communications, social media content, point of sale materials, promotional and rollout materials.
● Manage national social media calendar development and posting.
● Develop studio-level social media strategies, calendar and best practices. With franchisee? ● Other duties as assigned.
Requirements
Benefits
Competitive base salary
401K Match
Discount on retail
Xponential Fitness