Marketing Manager

Staffmark Workforce Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Ridgefield Park, NJ.

Marketing Manager

Position Summary:

The main function of a marketing manager is to lead the research of market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.

Responsibilities:

• Advise businesses and other groups on local, national, and international factors affecting the buying and selling of products and services.

• Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.

• Develop pricing strategies, balancing firm objectives and customer satisfaction.

• Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.

• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.

• Formulate, direct, and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.

• Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

• Negotiate contracts with vendors and distributors to manage product distribution, establish distribution networks, and develop distribution strategies.

• Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Requirements:

• Bachelor's degree in marketing or equivalent training required.

• 8-10 years related experience required.

• 5+ years of experience in marketing, 3+ years in digital marketing, advertising, or related field. Retail marketing experience is a plus, but not required.

• Strong cross-functional collaboration skills; proven ability to lead initiatives across teams.

• Superior project management skills, including the ability to prepare written plans and schedules, identify objectives, coordinate and direct project teams, and manage budgets.

• High level of confidence, integrity, and enthusiasm that fits a fast-paced, energetic, and proactive organization.

• Work independently and actively in a team environment to achieve business objectives, and personal and team goals, and complete assignments within established time frames and specifications.

• Excellent communication and presentation skills, with a high attention to detail. Must be able to articulate clearly and effectively over the phone and through email.

• Excellent PowerPoint and Excel skills are critical in this role.

• Deeply understand the digital and in-store retail shopper experience journey, consumer pain points, and industry best practices.

• Manage product experience lifecycle on retailer websites, including toolkit and assets updates, above-the-fold content, and A+ / below-the-fold content launches

• Serve as the primary point of contact for assigned Retail accounts to support marketing and campaign execution efforts (content, messaging, ad campaigns, creative approvals, and others)

• Drive initiatives that bring marketing strategies, campaigns, and promotions to Retailers (through the account teams) to ensure cross-channel consistency for shoppers throughout the year

• Lead regular customer-strategic planning and marketing calendar cadence with account teams

• Manage content launch processes and optimizations across Retail, including all Retail marketing, in-store experiences and websites

• Verbal and written communication skills, negotiation skills, customer service, and interpersonal skills.

• Expert ability to work independently and manage one's time.

• Strong mentoring skills are necessary to provide support and constructive performance feedback.

• Expert knowledge of principles and methods for showing, promoting, and selling products or services.

• Expert ability to develop marketing and pricing strategy.

• Expert knowledge of media production, communication, and dissemination techniques and methods.

Staffmark talent working with this client receive competitive compensation and a great benefits package including medical, dental, vision, 401K, and Paid Time Off plus more!

Click 'Apply Now' to connect with our dedicated recruiting team!

The base pay range above represents the low and high end of the base compensation range we reasonably expect to pay for this position. Actual base compensation will vary and may be above or below the range based on various factors including, but not limited to, geographic location, actual experience, and job performance. This job posting is not a promise of any specific pay for any specific employee.

The range listed is just one component of the total compensation package for our employees. Based on the details of your position, we provide a variety of benefits to our employees, including medical, dental, and vision plans, pre-tax savings plans, pre-tax parking and commuter plans, supplemental health and welfare plans, a retirement savings plan, an employee assistance program, pet insurance, and paid holidays. Other rewards may include short-term incentives and paid time off.

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