Marketing Manager / Senior Marketing Manager

Searchlight Inc New York , NY 11251

Posted 6 days ago

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Our client is a rapidly scaling creative tech company leveraging data and AI for Digital, Social, Mobile, Advanced-TV, and DOOH, and theyre aggressively building their marketing team. They have openings for product marketing, demand gen, and a senior leader to collaborate with product and sales. This is a fantastic opportunity for a few driven and results-focused marketers.

Responsibilities:

Design, execute, and optimize marketing strategy across channels
Support sales and/or product teams with initiatives to drive growth and revenue
Forecast, analyze, and develop action plans to improve the impact of marketing activities on sales pipeline, revenue and sales cycle length, and report on this to internal stakeholders
Support greater marketing and strategy efforts with channel expertise
Regularly research competition and conduct market research to help develop ways to differentiate ourselves

Requirements

At least 3 years of experience in marketing, paid media campaigns, or other relevant roles
Understanding of the adtech/SaaS space including the business priorities of industry segments (advertisers, agencies, planning, creative, buying, etc.)
Experience (and proficiency) with analytics platforms, martech tools, and campaign platforms (Google Analytics, AdWords, SalesForce, LinkedIn, Asana, etc.)
Collaborative mindset and a proven ability to manage multiple projects in a fast paced, dynamic environment

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