NICE Satmetrix is seeking a creative, energetic Marketing Manager to help get our fantastic customer feedback management software the attention it so richly deserves! Reporting to the Marketing Director for the business unit, this lucky soul will have the chance to guide our messaging and positioning, get creative about getting our message out, support a committed and talented sales team with great materials, and work across many functional areas and business units within NICE.
Join us if you love a fast-paced environment and like to keep a lot of plates spinning at once. We are looking for a marketing guru who knows how, or has the ability to, thrive in a complex matrixed organization. Especially coveted talents include: success telling a differentiated story in a tough market, and domain expertise in the field of customer experience.
A little more about us: NICE Satmetrix operates as a business unit within NICE, handling marketing, sales, product management, and customer success. We go to market three ways: directly (and via partners) as a stand-alone customer feedback management solution, as a part of the NICE Enterprise portfolio, and as part of NICE inContact CXone. Find out more about us at www.satmetrix.com.
Put your marketing and demand generation experience to work to:
Help us differentiate our messaging in a complex market
Advocate the NICE Satmetrix brand in the customer experience market and in the NICE/ NICE inContact portfolio sales ecosystem
Work with the product and marketing teams to drive consistent messaging and competitive positioning of our product
Work the various go to market channels we are engaged with, both internal and external
Work with marketing director to create and improve our customer stories, referrals, website, case studies, e-books etc.
Work with sales account executives on account based marketing campaigns
Develop marketing strategies for inbound and outbound campaigns
Get ready to spend your days:
Helping define and refine clear value proposition statements
Writing and editing fabulous, compelling copy for online, social, email, and more
Building solutions sales tool kit materials for our "sales overlay" division and the account executives for the broader NICE and NICE inContact portfolio
Internally marketing our sales tools and message
Developing marketing approaches for inbound and outbound campaigns; collaborate with our automation specialist to implement and track performance
Creating and sourcing content as needed to support marketing goals
Collaborating with our marketing operations specialist to track performance across marketing channels, including paid, to maximize marketing ROI
Apply if you have:
5+ years of experience marketing SaaS or cloud B2B solutions to marketing or operational buyers
Experience working with global sales teams
Great communication skills, including writing and editing
Comfort presenting to groups in person or online
A great grasp of the mechanics and metrics of marketing and pipeline management
Ideally, experience in one or more of the following domains:
Voice of the Customer
Ideally, experience with marketing automation (we use Marketo)
A willingness to travel from time to time
NICE Ltd is an Equal Opportunity/Affirmative Action Employer committed to providing an inclusive environment that enables every employee to work to the best of their ability. We support Diversity, Inclusion, and Equity and commit to hiring to increase Diversity of Thought without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law or common sense.